10 Best 43 Inch Smart Tv in The UK

Last updated on 05/09/2025

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Best Choice

9.8

Exceptional

Sony

Sony BRAVIA, KD-43X75WL, 43 Inch, LED, Smart TV, 4K HDR, Google TV, ECO PACK, BRAVIA CORE, Narrow Bezel Design

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Why We Love It

Stunning, real-time picture quality.
Astonishing, deep sound experience.
Enhanced, smooth gaming features.

Main Highlights

STUNNING PICTURE QUALITY: The X1 Processor is the power behind these bright, colourful pictures, analysing content in real-time, and, paired with Dolby Vision, enhancing everything you watch
ASTONISHING SOUND QUALITY: Unique X-Balanced Speaker Unit delivers ideal quality sound and powerful bass for a richer, deeper, and more rewarding audio experience
DESIGN: The TV has been designed in our signature, minimalistic style to keep your focus on what's important - the picture. With a Hairline Finish and Slim Blade fixed Stand, the X75WL will suit any interior.
GAMING FEATURES: An ideal gaming TV, the X75WL features Auto Low Latency Mode in HDMI 2.1 for smooth, responsive gameplay, as well as Auto HDR Tone Mapping to reveal crucial details in the darkest and brightest parts of the screen, there's even a dedicated Gaming Menu that includes the brand-new Crosshair and Custom Screen features they could be the secret to your next win
APPS AND FEATURES: You will access 700,000+ movies and TV episodes from across your streaming services on this Google TV, and everything is organised to suit your personal interests

Samsung 43" QLED Q7FA 4K, Q4 AI Processor, 100% Colour Volume with Quantum Dot, Knox Security, Endless Free Content, Samsung Vision AI Smart TV, 2025

32% Off

Why We Love It

Stunning 4K picture quality.
Vibrant colors and brightness.
Immersive sound experience.

Main Highlights

4K Upscaling & Q4 AI Gen1 Processor : AI brings true-to-life 4K detail to every picture
100% Colour Volume* with True Quantum Dot: A lifelike viewing experience with vivid colour and boosted brightness
Object Tracking Sound Lite: Sound that follows the action on screen
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Slim Look: A beautifully slim design blends into your décor

Hisense 43 Inch 4K QLED Smart TV 43A7NQTUK - Quantum Dot Colour, 4K AI Processor, Dolby Vision Atmos, Smooth Motion, Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ (2024 Model)

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Why We Love It

Vibrant, precise colors with Quantum Dot.
Exceptional brightness and contrast.
Immersive, lifelike Dolby Atmos sound.

Main Highlights

Picture Quality: Quantum Dot Technology | 4K Ultra HD 3840×2160 | 60Hz Refresh Rate | Dolby Vision | HDR 10 | HDR 10+ Decoding | MEMC | ALLM | VRR
Sound: 14Watts Speakers | DTS Virtual: X | Dolby Atmos
Connectivity: Dual Band Wifi (2.4G and 5G) | Bluetooth 5.0 | Airplay 2 | Share to TV | 2 x USB 2.0 Ports to connect hard drives and other USB devices | 3 * HDMI 2.1 compliant (eARC, ALLM, VRR) to connect latest gaming consoles, set top box, Blu-ray Players
Smart TV Features: VIDAA U7.6 OS| Alexa Built-in | Voice Remote | Apple Home | Work with Google Home | Supported Apps: Freely, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Design: Dual Stand | Cable Solution | Bezelless Design
AI Features: AI Sports Mode | AI Picture | AI Adaptive Depth
Certification: 4K HDR Immersive | TÜV Rheinland Certified Low Blue Light | TÜV Rheinland Certified Protected Privacy
ESG Features: Green Packaging | Energy Saving Mode | Energy Saving Light Sensor
Warranty Information: 2 year warranty provided by Hisense

Philips Ambilight 43PUS8109 4K LED Smart TV - 43 Inch Display with Pixel Precise Ultra HD, Titan OS Platform and Dolby Atmos Sound, Works with Alexa and Google Voice Assistant - Satin Chrome

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Why We Love It

Immersive Ambilight experience.
Ultra-sharp 4K quality.
Dolby Atmos sound immersion.

Main Highlights

AMBILIGHT TV: The only TVs with integrated LED lights on the back that react to what you watch, immersing you in a halo of colourful light. It changes everything: your TV seems bigger, and you’ll be drawn deeper into your favourite entertainment
ULTRA-SHARP PICTURE: Love everything you watch on this 4K (UHD) LED Ambilight TV. Philips Pixel Precise Ultra HD engine optimizes picture quality to deliver ultra-sharp images, rich colours and smooth motion
TITAN OS PLATFORM: Find what you love with our TITAN OS smart TV platform. Enjoying a series? Continue watching straight from the home screen. Looking for something new? Browse categories and see suggestions from top streaming services in one place
DOLBY ATMOS: Pulls you in deeper by placing sound effects in the space around and above you. Whether it's spaceships flying overhead or quiet footsteps sneaking up from behind, you'll feel like you're right in the middle of the action
GREAT FOR GAMING: Ambilight's gaming mode and HDMI 2.1 gets the best from your console, with variable refresh rate (VRR) support, fast gameplay and smooth graphics. A low-input-lag setting activates automatically when you turn on your console

Toshiba 43QF5D53DB QLED 4K Smart Fire TV, TRU Picture Engine, Ultra HD, HDR10, Freeview, Disney+, Prime, Netflix, Dolby Vision & Atmos, Sound by Onkyo, Alexa, HDMI 2.1, Bluetooth, Airplay

36% Off

Why We Love It

Experience immersive true colour precision.
Enjoy remarkably detailed 4K viewing.
Navigate content with Alexa's help.

Main Highlights

Experience true colour, QLED offers a range of 1 billion colour shades for picture precision like never before.
Cinematic resolution. Get a TRU-ly smooth, upscaled and more detailed viewing thanks to our TRU picture engine technology.
Enjoy picture perfect, 4K HDR content like no other. Combined with Dolby Vision, experience highlights up to 40 times brighter than standard, and blacks that are 10 times darker.
Everything you need to create an epic sound experience. Seamlessly combining Dolby Atmos, internal subwoofer* and speakers, designed by Onkyo.
Fire TV makes it easy with all your favourite content on one easy-to-navigate home screen.
Press and ask Alexa to discover new content, adjust the volume, change channels or even control compatible smart home devices. Connect compatible smart home devices to your Fire TV and ask Alexa to turn off the lights, adjust the temperature, or use picture-in-picture to see who’s at the front door.

Hisense 43 Inch 4K QLED Smart TV 43E7NQTUK - Quantum Dot Colour, 4K AI Processor, Dolby Vision Atmos, Smooth Motion, Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ (2024 Model)

8% Off

Why We Love It

Bright, precise color experience.
Crisp, vivid image quality.
Ultimate immersive listening experience.

Main Highlights

[Quantum Dot Colour] Quantum Dot TVs boast one of the most efficient technologies for bright, precise color. By using quantum dots to emit extremely precise wavelengths of light, Quantum Dot Color creates the possibility of witnessing billions of new shades at incredibly impressive levels of brightness. This all results in a significant color volume for an array of colors that borders on the impossible.
[Direct Full Array] Hisense TVs backed by a Direct Full Array boast a tight grid of individual LEDs that cover the entire back panel. These LEDs allow for precise control of brightness and contrast, resulting in crisp, vivid colors, and deep hypnotizing blacks from edge to edge.
[Dolby Vision] Never worry about subpar video quality or compatibility again. Simply choose and play whatever content you want, knowing you’re experiencing it in ideal detail, enhanced colors, and deeper blacks, thanks to the Dolby Vision.
[Dolby Atmos] Deliver the ultimate immersive listening experience allowing you to feel and hear the sounds from all directions. By precisely placing the sounds and moving them around all around you, you can enjoy immersive, natural and true to life sound. It's so realistic you'll feel every moment as if you are actually there.
[Share to TV] The Share-to-TV function lets you bypass this issue with ease and grace. Share content from your other devices directly to your screen. Use “Screen Sharing” to mirror your device on your TV, or the “Content Sharing” option, which lets you continue to use your device while only sharing specific media on the big screen for everyone to enjoy.

Samsung Crystal UHD 43" U7000F 4K, Crystal Processor 4k, 4k Upscaling, Object Tracking Sound Lite, One UI Tizen, Smart TV, 2025

22% Off

Why We Love It

Stunning 4K picture clarity.
Custom recommendations for easy access.
Exciting gaming without a console.

Main Highlights

4K Upscaling & Crystal Processor 4K: Greater clarity guaranteed with intelligent 4K picture enhancement
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Gaming Hub: Play 1000s of games from Xbox and more. No console required.*
Object Tracking Sound Lite: Sound that follows the action on screen
MetalStream Design: Expertly engineered for a slim profile and tidy cabling

RCA Roku 43 Inch 4K Smart TV, 43" Ultra HD TV with AppleTV+ BBC Netflix Freeview Play, HDR Dolby Audio DVB-T2/T 3 x HDMI 2 x USB 2.0 Port UHD Television, Ideal Large Screen for Living Room

16% OffFree Shipping

Why We Love It

Roku system ensures rich content.
Automatic updates keep content fresh.
Interfaces allow device expansion.

Main Highlights

Roku Smart TV: Your RCA 43" UHD TV is equipped with Roku operating system, which provides rich content. With built-in apps like BBC, Netflix, Freeview Play, Disney+, and more, you can explore your favorite shows and movies by voice.
Convenient Personalised Home Screen: Your favourite broadcast TV, streaming channels and other devices are front and centre. No more flicking through input methods or wading through complicated menus, the convenient home screen gives you access at a touch.
4K + HDR Technology: Your RCA 43" 4K TV has 3840*2160 resolution, bringing ultra-high definition image, potraying every detail, HDR technology enables an ultra-wide color space to display images with a high dynamic range, allowing you to enjoy more picture detail.
Always Up to Date: Get the latest channels and features without even thinking about it thanks to automatic software updates, ensuring that your viewing experience remains fresh and exciting.
Various Extension Interfaces: This compact and portable RCA TV has 3 x HDMI port, 2 x USB 2.0 port, 1 x HEADPHONE Input, 1 x AV port, 1 x CI/CI+, 1 x Optical, 1 x RJ45, 1 x RF port, . Various interfaces allow you to expand more devices on this TV.

Hisense 43 Inch 4K Smart TV 43E6NTUK - Dolby Vision, Game Mode PLUS with 60Hz VRR ALLM, Smooth Motion, AI Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ & Now TV (2024 Model)

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Why We Love It

Direct Full Array offers precision.
Dolby Vision enhances viewing experience.
Share-to-TV ensures seamless connectivity.

Main Highlights

Picture Quality: 4K Ultra HD 3840×2160 | 60Hz Refresh Rate | Dolby Vision | HDR 10 | HDR 10+ Decoding | MEMC | ALLM | VRR
Sound: 14Watts Speakers | DTS Virtual: X
Connectivity: Dual Band Wifi (2.4G and 5G) | Bluetooth 5.0 | Airplay 2 | Share to TV | 2 x USB 2.0 Ports to connect hard drives and other USB devices | 3 * HDMI 2.1 compliant (eARC, ALLM, VRR) to connect latest gaming consoles, set top box, Blu-ray Players
Smart TV Features: VIDAA U7.6 OS | Alexa Built-in | Voice Remote | Apple Home | Work with Google Home | Supported Apps: Freely, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Design: Dual Stand | Bezelless Design
AI Features: AI Sports Mode | AI Picture | AI Adaptive Depth
Certification: TÜV Rheinland Certified Low Blue Light | TÜV Rheinland Certified Protected Privacy
ESG Features: Green Packaging | Energy Saving Mode | Energy Saving Light Sensor
Warranty Information: 2 year warranty provided by Hisense

CHiQ U43QM9K 43 inch 4K Smart QLED Roku TV, 4K UHD, HDR10 HLG, Dolby Audio, Works with Alexa, DVB-T/T2, Support Apple Air-Play, Google Assistant, Prime Video, HDMI2.1, USB2.0

13% OffFree Shipping

Why We Love It

Stunning 4K UHD resolution.
Supports Roku for entertainment.
Seamless smart home integration.

Main Highlights

✅QLED 4K UHD Excellence: The CHiQ U43QM9K features stunning 4K UHD (3840x2160) resolution, offering four times the detail of Full HD. With advanced QLED technology and HDR10 support, enjoy vibrant colors and lifelike visuals for an immersive experience
✅Roku TV for Endless Entertainment: Built on the Roku TV platform, it supports popular streaming services like Netflix, Disney+, and Hulu. Enjoy a wide variety of content with easy access to your favorite movies and shows
✅Smart Voice Assistant: This TV works with Alexa, Google Assistant, and Apple Home for easy voice control. Switch channels, adjust volume, or search for content effortlessly. Control it via smartphone for a seamless smart home experience for all
✅Immersive audio and ultra HD visual experience: Equipped with Dolby Audio and Dolby+ for exceptional sound quality, HDMI 2.1 for smooth 4K playback, and USB 2.0 ports for easy connection to external storage, ensuring effortless video and music playback
✅Metal Frameless and Versatile Mounting: This TV has a metal frameless design with dimensions of 956 x 180 x 602 mm with stand and 956 x 86 x 556 mm without stand supporting VESA 200 x 200 mm for wall mounting or stable stand placement

9.1

Superb

Save 13%

We scanned 1273 products

We reviewed these offers relevant to the 43 Inch Smart Tv within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like Sony, Samsung, Hisense, Philips TV, Toshiba, RCA, CHiQ, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best 43 Inch Smart Tv in the market, we considered we took a deep dive into 6366 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Sony BRAVIA, KD-43X75WL, 43 Inch, LED, Smart TV, 4K HDR, Google TV, ECO PACK, BRAVIA CORE, Narrow Bezel Design. We love many things about this product by Sony. What sets it apart from the competition is Stunning, real-time picture quality. , Astonishing, deep sound experience. , Enhanced, smooth gaming features.
The best value product for most shoppers and where user satisfaction is continuously the highest is Samsung 43" QLED Q7FA 4K, Q4 AI Processor, 100% Colour Volume with Quantum Dot, Knox Security, Endless Free Content, Samsung Vision AI Smart TV, 2025 by Samsung based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for 43 Inch Smart Tv and the best cost-to-value ratio is Toshiba 43QF5D53DB QLED 4K Smart Fire TV, TRU Picture Engine, Ultra HD, HDR10, Freeview, Disney+, Prime, Netflix, Dolby Vision & Atmos, Sound by Onkyo, Alexa, HDMI 2.1, Bluetooth, Airplayat Toshiba with a 36% discount.
Our list of the best 43 Inch Smart Tv is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best 43 Inch Smart Tv in The UK

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We scanned 1273 products

We concluded that: