10 Best 48 Inch Smart Tv in The UK

Last updated on 02/08/2025

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Best Choice

9.8

Exceptional

Samsung

Samsung 48" S90D OLED 4K, OLED HDR+, LaserSlim Design, Dolby Atmos, Motion Xcelerator 144Hz, NQ4 AI Gen2 Processor

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Why We Love It

Lifelike picture with OLED.
Stunning minimal TV design.
Immersive sound experience guaranteed.

Main Highlights

OLED HDR+: Powerful HDR OLED brightness for lifelike picture detail
LaserSlim Design: An elegantly minimal TV design that’s gorgeous to look at, from all sides.
Object Tracking Sound Lite & Dolby Atmos: Experience sound that moves with the action on-screen
Motion Xcelerator 144Hz: Experience ultra-smooth TV gaming with up to 4K 144Hz motion*
NQ4 AI Gen2 Processor: Brightness, colour and detail boosted by our most intelligent 4K AI processor

LG OLED48C45LA 48-Inch OLED Evo 4K UHD Smart TV, (α9 AI Processor Gen7, Dolby Atmos, Freeview Play and Amazon Alexa, 120Hz), Umber Brown [Model 2024]

11% OffFree Shipping

Why We Love It

Perfect contrast, color accuracy.
Stunning visuals and sound.
Supreme connectivity and entertainment.

Main Highlights

4K OLED evo technology with self-lit pixels for perfect contrast and 100% colour accuracy
Advanced α9 AI processor for stunning pictures and sound – Designed for and exclusive to LG OLED
Smart webOS platform with Freeview Play, Netflix, Disney+ and more, plus supreme connectivity
Incredible brightness with Brightness Booster
Ultra Slim Design – sharp profile, narrow bezels and premium stand

Panasonic TV-48Z80AEY Z80 Series 48 inch 4K Ultra HD OLED Smart TV, 2024, Fire TV, Dolby Vision & Atmos, Game Mode Extreme, Alexa Voice Control, Airplay, Black

16% OffFree Shipping

Why We Love It

Stunning OLED picture quality.
Immersive Dolby Atmos sound.
Seamless Alexa voice control.

Main Highlights

OLED & HCX PROCESSOR: Experience deep blacks and natural colours with this UHD TV's 4K OLED technology, while the HCX Processor ensures a cinematic experience with stunning picture quality, contrast and detail
MULTI HDR SUPPORT: Enjoy optimised brightness, contrast and colour scene-by-scene with support for Dolby Vision, HLG, HDR10, and HDR10+, ensuring exceptional visuals exactly as the director intended
SURROUND SOUND PRO & DOLBY ATMOS: Elevate your viewing with the immersive Dolby Atmos technology and Surround Sound Pro on this OLED TV, including a built-in subwoofer, bringing the cinema audio experience home
FIRE TV: Watch your favourite shows, movies and live TV instantly with this 4K Fire TV's intuitive home screen, offering personalised recommendations and watchlists for up to 6 user profiles
GAME MODE EXTREME: Level up with Game Mode Extreme, featuring ultra-low latency, VRR, 120Hz, and ALLM HDMI 2.1, plus AMD FreeSync Premium and NVIDIA G-SYNC support, for smooth, responsive gameplay
ALEXA VOICE CONTROL & AIRPLAY: Control your Smart TV hands-free with Alexa voice control, while AirPlay allows easy content sharing from Apple devices for a seamless entertainment experience

Sony BRAVIA, KD-50X75WL, 50 Inch, LED, Smart TV, 4K HDR, Google TV, ECO PACK, BRAVIA CORE, Narrow Bezel Design

40% OffFree Shipping

Why We Love It

Exceptional picture and sound quality.
Sleek minimalistic design.
Gamer-friendly features.

Main Highlights

STUNNING PICTURE QUALITY: The X1 Processor is the power behind these bright, colourful pictures, analysing content in real-time, and, paired with Dolby Vision, enhancing everything you watch
ASTONISHING SOUND QUALITY: Unique X-Balanced Speaker Unit delivers ideal quality sound and powerful bass for a richer, deeper, and more rewarding audio experience
DESIGN: The TV has been designed in our signature, minimalistic style to keep your focus on what's important - the picture. With a Hairline Finish and Slim Blade fixed Stand, the X75WL will suit any interior.
GAMING FEATURES: An ideal gaming TV, the X75WL features Auto Low Latency Mode in HDMI 2.1 for smooth, responsive gameplay, as well as Auto HDR Tone Mapping to reveal crucial details in the darkest and brightest parts of the screen, there's even a dedicated Gaming Menu that includes the brand-new Crosshair and Custom Screen features they could be the secret to your next win
APPS AND FEATURES: You will access 700,000+ movies and TV episodes from across your streaming services on this Google TV, and everything is organised to suit your personal interests

Philips Ambilight The One 50PUS8909 4K LED Smart TV - 50 Inch Display with Pixel Precise Ultra HD Titan OS, Dolby Vision, Dolby Atmos Sound, Works with Alexa and Google Voice Assistant - Black

Why We Love It

Ambilight enhances viewing experience.
P5 Engine delivers brilliant pictures.
Ideal for immersive gaming.

Main Highlights

AMBILIGHT TV: The only TVs with integrated LED lights on the back that react to what you watch, immersing you in a halo of colourful light. It changes everything: your TV seems bigger, and you’ll be drawn deeper into your favourite entertainment
P5 PERFECT PICTURE ENGINE: The Philips P5 engine delivers a picture as brilliant as the content you love. Details have more depth. Colours are vivid, skin tones look natural. Contrast is crisp you feel every detail. Motion is perfectly smooth
TITAN OS PLATFORM: Find what you love with our TITAN OS smart TV platform. Enjoying a series? Continue watching straight from the home screen. Looking for something new? Browse categories and see suggestions from top streaming services in one place
DOLBY ATMOS AND DOLBY VISION: Films, shows and games look and sound incredible. No more disappointing scenes that are too dark to make out! Hear every word clearly. Experience sound effects like they're really happening around you
GREAT FOR GAMING: Ambilight's gaming mode and HDMI 2.1 gets the best from your console, with variable refresh rate (VRR) support, fast gameplay and smooth graphics. A low-input-lag setting activates automatically when you turn on your console

Panasonic TX-48MZ700B, 48 Inch 4K Ultra HD OLED Smart TV, High Dynamic Range (HDR), Dolby Atmos & Dolby Vision, Android TV, Google Assistant, Chromecast, 2 Feet Pedestal, Black

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Why We Love It

Stunning visuals deliver lifelike colours.
Integrated Android TV enhances convenience.
Optimal gaming with lag-free experience.

Main Highlights

STUNNING VISUALS: The 4K OLED panel delivers vibrant colours, brilliant contrast and deep blacks, while the 4K Colour Engine PRO optimises dark and bright areas for lifelike colours and upscales HD/FHD content to crisp 4K.
ANDROID TV: With Android built-in, enjoy Disney+, Netflix, Amazon Prime, YouTube and Google Play, control your TV with your voice with Google Assistant and cast from smart devices via Chromecast. Software should be updated to 25.20 Version for best performance.
MULTI HDR SUPPORT: With HDR support for Dolby Vision, HDR10 and HLG, this 4K OLED TV delivers ultra-realistic colours and superior contrast and brightness for truly cinematic visuals.
DOLBY ATMOS SOUND: High-quality integrated 20W speakers and Dolby Atmos technology produce astonishing clarity, richness and depth for an immersive, cinematic audio experience at home.
OPTIMAL GAMING: This Smart TV features HDMI 2.1 Auto Low Latency Mode and VRR support, for smooth, lag-free gaming, while you can also play or stream all your top games via the Twitch app.
ELEGANT DESIGN: This UHD TV has an elegant borderless design to match any interior, while the 2 feet pedestal stand and wall-mount option make it easy to set up wherever you want.
CONNECTIVITY: HDMI x 2 (side) x 1 (back), HDMI 2.1 Support Feature, Ethernet x 1 (back), USB 2.0 x 2 (side), eARC x 2, ALLM (All Inputs), Headphone Out x 1 (side), Digital Audio Out x 1 (side)

Philips Ambilight 48OLED759 4K OLED Smart TV - 48 Inch Display with P5 AI Perfect Picture Engine Ultra HD, Titan OS, Dolby Vision and Dolby Atmos Sound, Works with Alexa and Google Voice Assistant

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Why We Love It

Transforms viewing with Ambilight technology.
P5 AI offers lifelike pictures.
Effortless navigation with TITAN OS.

Main Highlights

AMBILIGHT TV: The only TVs with integrated LED lights on the back that react to what you watch, immersing you in a halo of colourful light. It changes everything: your TV seems bigger, and you’ll be drawn deeper into your favourite entertainment
P5 AI PERFECT PICTURE ENGINE: Philips P5 processor with AI creates a lifelike picture with deep-learning AI for rich colour and smooth motion, similar to the human brain
TITAN OS PLATFORM: Find what you love with our TITAN OS smart TV platform. Enjoying a series? Continue watching straight from the home screen. Looking for something new? Browse categories and see suggestions from top streaming services in one place
DOLBY ATMOS AND DOLBY VISION: Films, shows and games look and sound incredible. No more disappointing scenes that are too dark to make out! Hear every word clearly. Experience sound effects like they're really happening around you
OLED AMBILIGHT TV: The lifelike picture of your 4K (UHD) OLED Ambilight TV always looks incredible, even if viewed at an angle. Blacks are always black, not grey, and you'll see every detail in shadows or bright areas. All major HDR formats are supported

Hisense 43 Inch 4K QLED Smart TV 43A7NQTUK - Quantum Dot Colour, 4K AI Processor, Dolby Vision Atmos, Smooth Motion, Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ (2024 Model)

7% Off

Why We Love It

Vibrant, precise colors with Quantum Dot.
Exceptional brightness and contrast.
Immersive, lifelike Dolby Atmos sound.

Main Highlights

Picture Quality: Quantum Dot Technology | 4K Ultra HD 3840×2160 | 60Hz Refresh Rate | Dolby Vision | HDR 10 | HDR 10+ Decoding | MEMC | ALLM | VRR
Sound: 14Watts Speakers | DTS Virtual: X | Dolby Atmos
Connectivity: Dual Band Wifi (2.4G and 5G) | Bluetooth 5.0 | Airplay 2 | Share to TV | 2 x USB 2.0 Ports to connect hard drives and other USB devices | 3 * HDMI 2.1 compliant (eARC, ALLM, VRR) to connect latest gaming consoles, set top box, Blu-ray Players
Smart TV Features: VIDAA U7.6 OS| Alexa Built-in | Voice Remote | Apple Home | Work with Google Home | Supported Apps: Freely, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Design: Dual Stand | Cable Solution | Bezelless Design
AI Features: AI Sports Mode | AI Picture | AI Adaptive Depth
Certification: 4K HDR Immersive | TÜV Rheinland Certified Low Blue Light | TÜV Rheinland Certified Protected Privacy
ESG Features: Green Packaging | Energy Saving Mode | Energy Saving Light Sensor
Warranty Information: 2 year warranty provided by Hisense

Samsung Crystal UHD 50" U7000F 4K, Crystal Processor 4k, 4k Upscaling, Object Tracking Sound Lite, One UI Tizen, Smart TV, 2025

16% OffFree Shipping

Why We Love It

Stunning 4K picture enhancement.
Seamless gaming experience available.
Sleek design with tidy cabling.

Main Highlights

4K Upscaling & Crystal Processor 4K: Greater clarity guaranteed with intelligent 4K picture enhancement
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Gaming Hub: Play 1000s of games from Xbox and more. No console required.*
Object Tracking Sound Lite: Sound that follows the action on screen
MetalStream Design: Expertly engineered for a slim profile and tidy cabling

Toshiba 50QF5D53DB QLED 4K Smart Fire TV, TRU Picture Engine, Ultra HD, HDR10, Freeview, Disney+, Prime, Netflix, Dolby Vision, Dolby Atmos, Sound by Onkyo, Alexa, HDMI 2.1, Bluetooth, Airplay

Free Shipping

Why We Love It

True colour with QLED precision.
Smooth, detailed, cinematic resolution.
Epic sound with Dolby Atmos.

Main Highlights

Experience true colour, QLED offers a range of 1 billion colour shades for picture precision like never before.
Cinematic resolution. Get a TRU-ly smooth, upscaled and more detailed viewing thanks to our TRU picture engine technology.
Enjoy picture perfect, 4K HDR content like no other. Combined with Dolby Vision, experience highlights up to 40 times brighter than standard, and blacks that are 10 times darker.
Everything you need to create an epic sound experience. Seamlessly combining Dolby Atmos, internal subwoofer (internal subwoofer available on 50" + screen sizes) and speakers, designed by Onkyo.
Fire TV makes it easy with all your favourite content on one easy-to-navigate home screen.
Sit back, relax, and enjoy your favourites from BBC iPlayer, Netflix, Prime Video, Now, Disney+ and more.
Press and ask Alexa to discover new content, adjust the volume, change channels or even control compatible smart home devices. Connect compatible smart home devices to your Fire TV and ask Alexa to turn off the lights, adjust the temperature, or use picture-in-picture to see who’s at the front door.
An account is required for full use of all functions. Additional costs for subscriptions may apply when using streaming services.

8.7

Excellent

We scanned 319 products

We reviewed these offers relevant to the 48 Inch Smart Tv within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like Samsung, LG, Panasonic, Sony, Philips, Hisense, Toshiba, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best 48 Inch Smart Tv in the market, we considered we took a deep dive into 1596 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Samsung 48" S90D OLED 4K, OLED HDR+, LaserSlim Design, Dolby Atmos, Motion Xcelerator 144Hz, NQ4 AI Gen2 Processor. We love many things about this product by Samsung. What sets it apart from the competition is Lifelike picture with OLED. , Stunning minimal TV design, Immersive sound experience guaranteed.
The best value product for most shoppers and where user satisfaction is continuously the highest is LG OLED48C45LA 48-Inch OLED Evo 4K UHD Smart TV, (α9 AI Processor Gen7, Dolby Atmos, Freeview Play and Amazon Alexa, 120Hz), Umber Brown [Model 2024] by LG based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for 48 Inch Smart Tv and the best cost-to-value ratio is Sony BRAVIA, KD-50X75WL, 50 Inch, LED, Smart TV, 4K HDR, Google TV, ECO PACK, BRAVIA CORE, Narrow Bezel Designat Sony with a 40% discount.
Our list of the best 48 Inch Smart Tv is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best 48 Inch Smart Tv in The UK

Related Deals You Might Like for 48 Inch Smart Tv

Toshiba 50”UV2F53DBU 4K Smart VIDAA TV, Ultra HD, HDR10, Freely, Disney+, Prime Video, Netflix, Dolby Atmos, Dolby Vision, Sound by Onkyo, Works with Alexa, Works with Google Assistant, VIDAA Voice

Hisense 50 Inch 4K Smart TV 50E6NTUK - Dolby Vision, Game Mode PLUS with 60Hz VRR ALLM, Smooth Motion, AI Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ & Now TV (2024 Model)

Samsung DU7110 50" Crystal UHD SmartTV, With Crystal Processor 4K, PurColour, Object Tracking Sound Lite, Gaming Hub, Smart TV powered by Tizen, UE50DU7110KXXU, English Model (2024)

Philips 40PHS6009 Full HD LED Smart TV - 40 Inch Display with Pixel Plus, Titan OS Platform and Dolby Digital Sound, Works with Alexa and Google Voice Assistant - Matt Black

LG LED LQ60 43" FHD Smart TV, 2023

TCL 50PF650K 50-inch 4K Ultra HD, HDR TV, Smart LED Fire TV (Dolby Vision, Dolby Atmos, DTS, HDR 10, Alexa built-in, Airplay2, Miracast)

LG 43UT80006LA 43-Inch 4K UHD Smart TV, (α5 AI Processor Gen7, Freeview Play and Amazon Alexa, 60Hz), Ashed Blue [Model 2024]

Samsung DU7100 43" Crystal UHD SmartTV, With Crystal Processor 4K, PurColour, Object Tracking Sound Lite, Gaming Hub, Smart TV powered by Tizen, UE43DU7100KXXU, UK Model (2024)

Hisense 40 Inch Smart TV 40A4NTUK - FHD Resolution, Natural Colour Enhancer, DTS Virtual:X & Dolby Audio, AI Sports Mode, VIDAA OS with Youtube, Netflix and Disney+ and Freeview Play (2024 Model)

Finlux MU24F 50 inch, 4K HDR Fire TV, Freeview Play, Netflix, YouTube, Prime Video, Disney+, Now TV, TNT Sports, Alexa, Dolby Atmos, Dolby Vision, DTS Virtual X, DTS HD, Motion Flow, Micro Dimming

We scanned 319 products

We concluded that: