10 Best Anti Aging Serums in The UK

Last updated on 20/08/2025

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Absolute Collagen Boosting Hyaluronic Acid & Bakuchiol Face Serum, Anti-Aging Serum for Wrinkles, Retinol Alternative for Youthful, Hydration & Radiance, Plump Skin, 30ml

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Why We Love It

Boosts natural collagen levels.
Delays skin aging.
Hydrates and plumps skin.

Main Highlights

COLLAGEN SERUM: Our 30ml bottle contains beauty must haves Matrixyl 3000, Matrixyl Synthe 6, bakuchiol and hyaluronic acid. Naturally boosting collagen levels and helping to fill in wrinkles, Matrixyl 3000 will help you on your way to a fresh faced, beautiful complexion, whilst hyaluronic acid will help to plump and smooth your skin.
ANTI AGING: With Matrixyl 3000 aging skin actually starts to behave like young skin, delaying photo induced aging of the skin naturally.
SMOOTHS WRINKLES AWAY: Matrixyl Synthe 6 evens out your skin and smooths wrinkles away by rebuilding the skin from the inside out.
ADVANCED RETINOL ALTERNATIVE: Bakuchiol is a new, natural alternative to retinol which avoids some of retinol’s common side effects such as photosensitivity, dryness, peeling, and redness. This plant-based alternative can be used during the day, while still replicating retinoid binding mechanisms. We would always recommend that you follow up with your favourite SPF during the day.
HYDRATED PLUMP SKIN: Hyaluronic acid delivers ultra-smoothing hydration that soaks into your skin without any oiliness. Our own skin cells actually produce hyaluronic acid naturally in a bid to maintain moisture levels. Fun fact: just a single gram of hyaluronic acid can hold up to six litres of water! Always do a patch test prior to use.

L’Oréal Paris Age Defying Serum Le Duo, Collagen Peptide Booster and Vitamins B3 & C*, Instant Firmness & Radiance, Clinically Proven Result, Reverse Appearance of up to 5 Years of Wrinkles*, 30ml

53% OffFree Shipping

Why We Love It

Skin feels intensely nourished.
Visibly younger and radiant.
Luxurious and dermatologically tested.

Main Highlights

A breakthrough innovation from L'Oréal labs, clinically proven to reverse up to 5 years of wrinkles
Enriched with Collagen Peptide Booster to boost your skin to rebuild firmness and smooth wrinkles, and Vitamin B3 & C* to reignite radiance and even skin tone with two powerhouse vitamins
Visible Results: Skin is smoother, intensely nourished, firmer, more radiant and defined
How to use: Press the centre of the pump for an even distribution of the 2 formulas, then apply to face and neck in an upward motion before your daily cream
Enhance your Regenerating Routine by applying the L’Oréal Paris Cell Renew Midnight Cream and Midnight Serum

The Ordinary GF 15% Solution, Anti-Aging Formula for Visible Skin & Wrinkle Repair, 30ml

20% OffFree Shipping

Why We Love It

Minimizes visible skin damage.
Hydrates and strengthens skin barrier.
Plant-based peptides support renewal.

Main Highlights

GROWTH FACTORS SERUM: GF 15% Solution helps minimize and repair visible skin damage to regenerate the appearance of aging skin across the face and neck.
MULTI-FUNCTIONAL FORMULA: Targets fine lines & wrinkles, loss of skin firmness, loss of elasticity, rough texture, dull skin tone
ADDED BENEFITS: Additionally, GF 15% Solution hydrates & strengthens the skin barrier after one application for a more healthy-looking appearance.
PLANT BASED, BIOMETRIC PEPTIDES: EGF, TGF, and IGF offer a triple-action approach to improve and support skin's integrity for short, mid and long-term skin renewal benefits.
APPLICATION INSTRUCTIONS: Apply a few drops to the face in the morning & evening. Avoid use with direct acids and direct vitamin C. Patch testing is recommended.

CeraVe Anti Aging Retinol Serum | Cream Serum for Smoothing Fine Lines and Skin Brightening | With Retinol, Hyaluronic Acid, Niacinamide, and Ceramides | 1 Ounce

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Why We Love It

Improves skin's texture radiantly.
Retains skin's natural moisture.
Formulated with essential ceramides.

Main Highlights

[ RETINOL SERUM FOR FACE ] Anti-aging facial serum with Retinol to help improve skin’s texture including visible signs of aging for more radiant skin and Hyaluronic Acid to help retain skin’s natural moisture, and Niacinamide to help calm skin.
[ SMOOTH TEXTURE ] Lightweight serum with a gel texture and a non-greasy feel. If layering with an eye cream or facial moisturizer, apply Skin Renew Retinol Serum in a thin layer and allow to fully absorb into skin before applying additional products.
[ GENTLE ON SKIN ] Fragrance free, non-comedogenic, and non-irritating formula. As retinol can cause sun sensitivity, please apply Skin Renewing Retinol Serum at night or wear a facial moisturizer with at least SPF 30 sunscreen if wearing during the day.
[ 3 ESSENTIAL CERAMIDES ] Ceramides are found naturally in the skin and make up 50% of the lipids in the skin barrier. All CeraVe products are formulated with three essential ceramides (1, 3, 6-II) to help restore and maintain the skin’s natural barrier
[ DEVELOPED WITH DERMATOLOGISTS ] CeraVe Skincare is developed with dermatologists and has products suitable for dry skin, sensitive skin, oily skin, acne-prone, and more.

L'Oreal Paris Cell Renew Midnight Serum, Age Perfect, Anti-Oxidant Recovery Complex Night Serum, Targets Wrinkles, Firmness & Radiance for Rejuvenated Skin, 30ml

50% OffFree Shipping

Why We Love It

Effective on all skin types.
Promotes youthful, radiant skin.
Comforting, non-sticky texture.

Main Highlights

Wake up to younger-looking skin with L'Oreal Paris Midnight Serum Cell Renew. Effective on all skin tones and types.
Makes skin look tightened, younger, brighter and more firm
Apply 3-4 drops to clean dry skin every morning and night before your daily care. Apply on face and neck.
With Anti-Oxidant Recovery Complex. Comforting and melting texture. Non-sticky finish.
Contents; 1x L'Oreal Paris Midnight Serum Cell Renew, Age Perfect Anti-Oxidant Recovery Complex Night Serum For Anti- Wrinkle, Firmness And Radiance, Volume: 30ml

Age Defying Serum 3 Pack with Vitamin C, Retinol and Hyaluronic Acid - Boost Skin Collagen,Hydrate & Plump Skin, Anti Aging & Wrinkle Facial Serum

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Why We Love It

Fights wrinkles and spots effectively.
Packed with powerful antioxidants.
Guarantees complexion satisfaction.

Main Highlights

Anti-Aging Vitamin C Serum For Face - As you grow older, the skin loses its vitality, leaving it dull, dry and dehydrated. Vitamin C Serum contains Hyaluronic Acid and botanical blend that helps fight against wrinkles and spots. Including Vitamin C Serum in your daily skin care, helps add moisture on face and skin, nourishes the skin and helps to retain its natural glow.
Hyaluronic Acid Serum - Lightweight, hydrating serum with a smooth, serum texture.Hyaluronic acid is paired with eye cream for powerful antioxidants to protect skin, allow to fully absorb into skin before applying additional products.
Retinol Protection - Our Retinol Serum protects your skin from the signs of ageing. This powerful serum helps eliminate and reduce wrinkles, fine lines, and sun damage. Retinol Face Serum works on a extreme level to repair skin and stimulate collagen, which then results in firmer, smoother, wrinkle-free skin.
Effectively Cleanse and Moisturize Your Skin - During the day with Vitamin C serum followed by Hyaluronic Acid,At night after cleansing your face, apply retinol serum and follow with Hyaluronic Acid Serum works on a extreme level to repair skin and stimulate collagen, which then results in firmer, smoother, wrinkle-free skin.
SATISFACTION GUARANTEE - You can get 3 * 30ml ELBBUB Face Serum. 24 Hrs customer service support. If you have any question with this product, please feel free contact us and we’d right here to solve your issue

L’Oréal Paris men expert

L'Oréal Men's Serum, Hyaluronic Acid Serum for Ageing, Dry & Dull Skin, Men Expert Power Age, 30ml

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Why We Love It

Reduces fine lines and wrinkles.
Enhances skin firmness and texture.
Suitable for all skin types.

Main Highlights

Intensive anti-wrinkle serum skincare treatment, Hydrates, smooths and re-plumps wrinkles, Specially designed for men, Fisrt multi-action serum
Visibly reduces wrinkles & fine lines, Firms up the skin and tightens slackened features, Long-lasting hydration for fresher feeling and improved skin texture
Apply daily to clean skin in the morning and/or night before moisturiser, 1. Put 3 drops onto the palm of your hand, 2. Rub hands together, 3. Massage into skin in small circular motions
Formulated with Micro Hyaluronic Acid to plump out wrinkles from within, and to lock moisture, Texture is quickly absorbed, non-greasy & non-sticky, Suitable for all skin types
Contents: 1x L'Oréal Men Expert Power Age Serum, Hyaluronic Acid Serum for Ageing, Dry & Dull Skin, Men Expert Power Age, Volume: 30ml

TruSkin Vitamin C Serum for Face – Anti Aging Face Serum with Vitamin C, Hyaluronic Acid, Vitamin E – Brightening Serum for Dark Spots, Even Skin Tone, Eye Area, Fine Lines & Wrinkles, 1 Fl Oz 30ml

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Why We Love It

Brightens and evens skin tone.
Plant-based, skin-friendly formula.
Pure, potent, cruelty-free care.

Main Highlights

SKIN BRIGHTENING SERUM: Our most popular face & eye serum uses vitamin C to even skin tone, neutralize free radicals and boost collagen, thus improving radiance and reducing dark spots, fine lines and wrinkles
PLANT-BASED, SKIN-FRIENDLY FORMULATIONS: Our anti aging serum is a purposefully balanced blend for skin nutrition, harnessing support from botanical hyaluronic acid, vitamin E, aloe vera, jojoba oil and MSM to help brighten, calm and protect skin
PURE & POTENT SKIN CARE: Vegan and cruelty-free skin nourishment using antioxidants, nutrients and botanical actives to improve skin wellness, all in a fragrance free formula without parabens and other harmful chemicals you don’t want
DIRECTIONS: TruSkin Vitamin C Serum for face with hyaluronic acid can be used morning and/or night. Apply 3-5 drops of serum to clean fingertips, palm or back of hand and use fingertips to gently smooth onto face and under eyes
THE TRUSKIN DIFFERENCE: If for any reason you decide this product isn't a fit for your skin, we're here for you. Each purposefully balanced medley of key antioxidants, super-nutrients and nourishing botanical actives enhances efficacy and delivers skin-friendly benefits, without additives or fragrances. The expiration date is printed on the barcode sticker attached to the packaging.

Garnier SkinActive Vitamin C Brightening Serum for Face, with Vitaminc C, Niacinamide & Salicylic Acid, Brightens Skin, Reduces Dark Spots & Evens Skin Tone, Serum 30ml

29% OffFree Shipping

Why We Love It

Powerful blend for visible results.
Promotes brighter, fresh-feeling skin.
Committed to green beauty.

Main Highlights

Lightweight facial serum enriched with Vitamin C to brighten the skin and reduce dark spots, Delivering a radiant and even complexion in just 6 days
Targets multiple skin concerns: Helps diminish the appearance of pigmentation, refines pores, and leaves skin looking more vibrant and smooth
Daily use after cleansing, this serum is applied before moisturising and is suitable for all skin types, Ensuring a refreshed and luminous appearance throughout the day
Powerfully formulated with a 3.5% blend of pore-refining niacinamide, antioxidant-rich vitamin C derivative and clarifying salicylic acid
Contents: 1 x Garnier SkinActive Vitamin C Day Serum, Anti-Dark Spot and Brightening Face Serum for All Skin Types, 30 ml

Eclat Skincare Retinol Serum for Face - Pure Retinol with Hyaluronic Acid & Vitamin E - Anti Aging & Anti Wrinkle Face Care - Retinol Serum for Dark Spot, Acne, Scar - Moisturising & Repairs 1 fl oz

27% OffFree Shipping

Why We Love It

Optimal concentration for fast results.
Addresses six signs of ageing.
Soothes, rejuvenates and reduces redness.

Main Highlights

RESTORE YOUTHFUL RADIANCE: Our pure retinol serum helps reduce the appearance of fine lines and dark spots. We’ve added hyaluronic acid for heavenly hydration along with antioxidants like aloe vera, green tea, and vitamin E, promoting a radiant glow.
HYDRATING & NOURISHING SERUM: Crafted with naturally inspired ingredients, this anti aging face serum provides deep hydration and moisture retention while helping to soothe and replenish the skin barrier for a refreshed, supple feel.
FIRM, SMOOTH & RENEW: Designed to enhance skin’s elasticity, texture, and tone, this retinoid serum for face supports a refined, even-looking complexion with a firmer, more radiant appearance. A great addition to any rejuvenating skincare routine.
BOTANICAL EXTRACTS FOR CALMING CARE: Enriched with aloe vera, chamomile, green tea, jojoba oil, and shea butter, this antioxidant-rich formula provides comforting hydration and replenishes the skin. It also supports a refreshed and healthy look.
SKINCARE FOR ALL: Made for all skin types, Eclat Retinol Serum is vegan and cruelty-free. Start your journey to a smoother, more radiant-looking complexion with every use.

8.7

Excellent

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We scanned 745 products

We reviewed these offers relevant to the Anti Aging Serums within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like Absolute Collagen, L'Oreal Paris, The Ordinary, CeraVe, ELBBUB, L’Oréal Paris men expert, TruSkin Naturals, Garnier, Eclat Skincare, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Anti Aging Serums in the market, we considered we took a deep dive into 3726 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Absolute Collagen Boosting Hyaluronic Acid & Bakuchiol Face Serum, Anti-Aging Serum for Wrinkles, Retinol Alternative for Youthful, Hydration & Radiance, Plump Skin, 30ml. We love many things about this product by Absolute Collagen. What sets it apart from the competition is Boosts natural collagen levels, Delays skin aging, Hydrates and plumps skin.
The best value product for most shoppers and where user satisfaction is continuously the highest is L’Oréal Paris Age Defying Serum Le Duo, Collagen Peptide Booster and Vitamins B3 & C*, Instant Firmness & Radiance, Clinically Proven Result, Reverse Appearance of up to 5 Years of Wrinkles*, 30ml by L'Oreal Paris based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Anti Aging Serums and the best cost-to-value ratio is L’Oréal Paris Age Defying Serum Le Duo, Collagen Peptide Booster and Vitamins B3 & C*, Instant Firmness & Radiance, Clinically Proven Result, Reverse Appearance of up to 5 Years of Wrinkles*, 30mlat L'Oreal Paris with a 53% discount.
Our list of the best Anti Aging Serums is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best Anti Aging Serums in The UK

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We scanned 745 products

We concluded that: