10 Best Anti Wrinkle Creams in The UK

Last updated on 02/08/2025

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Olay Regenerist Day Face Cream, Anti-Wrinkle + Active Firming Skincare Moisturiser, Anti-Ageing Niacinamide and Peptides, Renews, Firms and Hydrates, Non-greasy, Fragrance Free 50ml

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Why We Love It

Firms skin, reduces wrinkles.
Targeted anti-ageing moisturizer.
Promotes elasticity, lifted look.

Main Highlights

POWERFUL FORMULATION FOR ACTIVE FIRMING SKINCARE: Firmer, Smoother, Radiant skin; Anti-ageing cream with 99% pure niacinamide to help activate surface skin cell renewal and anti-ageing peptides known to visibly reduce fine lines and wrinkles
IMMEDIATE RESULTS: Experience instantly hydrated skin; After one day, skin feels nourished and smoother, making it an essential part of your anti-ageing skincare routine; Over time, skin is firmer and fine lines and wrinkles are visibly reduced
24H HYDRATION: Enriched with glycerin to help the skin retain moisture and stay soft, this cream delivers long-lasting hydration
FRAGRANCE FREE: This moisturiser is specially formulated without added fragrance
SMOOTH SILKY FINISH: The iconic Regenerist cream has a hydrating texture with a luxurious, silky finish. It absorbs effortlessly, leaving your skin smooth and soft, without any greasy residue
DERMATOLOGIST TESTED: this face cream is dermatologist tested and approved by the Skin Health Alliance

L’Oréal Paris Laser Renew Triple Action Anti-Ageing Day Cream, Reduce Wrinkle and Fine Line Appearance, Moisturises, Firms, Brightens Skin, Pro-Retinol, Hyaluronic Acid and Vitamin C, 50ml

52% OffFree Shipping

Why We Love It

Replumps, reforms and refines skin.
Reduces fine lines, wrinkles.
Suitable for all skin types.

Main Highlights

Revitalift Laser Triple Action Anti-Ageing Day Cream, Now with a NEW formula, smooths wrinkles, firms and brightens the skin complexion
Clinically proven results: skin feels more toned and firmer, Re-plumped with moisture, Skin texture appears more even, with fine lines and crow’s feet visibly reduced
Apply the cream daily using upward movements on a thoroughly cleansed face and neck
Formulated with 3 top derm actives, Pro-Retinol, Hyaluronic Acid and Vitamin C (Vitamin Cg), This formula targets signs of ageing and renews skins appearance
Contents: 1x L’Oréal Paris Laser Renew Triple Action Anti-Ageing Day Cream, Reduce Wrinkle and Fine Line Appearance, Moisturises, Firms, Brightens Skin, Pro-Retinol, Hyaluronic Acid and Vitamin C, 50ml
Helps to replumps, reform's and refines your skin
Hyaluronic acid and pro-xylene 3%
Dermatologically tested cream
Suitable for all skin types
Reduces the appearance of fine lines and wrinkles

NIVEA Cellular Expert Lift Anti-Age Day Cream 50ml, Anti-Wrinkle Cream with Pure Bakuchiol and Two Types of Hyaluronic Acid, Day Cream for Women, Anti-Ageing Face Cream

44% OffFree Shipping

Why We Love It

Boosts collagen for youthfulness.
Redefines facial contours naturally.
Offers instant deep hydration.

Main Highlights

COLLAGEN BOOSTING: Day cream made with key active Pure Bakuchiol to help boost skin cell’s collagen production to leave skin rejuvenated and younger-looking
REDEFINES SKIN: Naturally restore the skin's structure and redefine facial contours with this powerful anti-wrinkle face cream formula from NIVEA
INSTANT HYDRATION: Macro and Micro Hyaluronic Acid hydrate the skin’s surface whilst moisture penetrates deeper layers, reducing wrinkles and plumping the skin
HOW TO APPLY: Apply daily to cleansed skin. Massage in small circles from the neck upwards. For best results, Try with the full Cellular Expert Lift Pure Bakuchiol range
UV PROTECTION: NIVEA day cream contains SPF 30 UVA and UVB protection which helps to guard the skin against UV-induced photo-ageing, cell damage, age spots, and skin sagging

L’Oréal Paris Revitalift Filler Deep Replumping Anti-Ageing SPF50 Cream, UV Protection, Moisturising, Intensely Hydrates and Smooth Wrinkles with Macro, Micro and Micro-Epidermic Hyaluronic Acid, 50ml

50% OffFree Shipping

Why We Love It

Highly concentrated in hyaluronic acid.
Provides plumping and contour-defining.
Protects and prolongs skin's bounce.

Main Highlights

Discover Revitalift Filler + Hyaluronic Acid, our Anti-Wrinkle + Replumping regime, highly concentrated in hyaluronic acid.
Anti-wrinkle, plumping and contour-defining
Apply the cream every morning to a thoroughly cleansed face and neck. Massage in upward motions starting from the neck
Concentrated hyaluronic acid, in 3 forms (Macro, Micro & Micro-Filler), With SPF 50 to protect your skin and prolong your skin's bounce for longer
Contents: 1x L'Oreal Paris Revitalift Filler + Hyaluronic Acid Anti Ageing Anti-Wrinkle Spf 50 Replumping Day Cream 50ml

NIVEA Q10 Anti-Wrinkle Power SPF15 Firming Cream (50ml), Day Facial Moisturiser to Reduce Wrinkles, Nourish and Achieve Firmer Skin in 7 Days

42% OffFree Shipping

Why We Love It

Reduces different types of wrinkles.
Offers 24h anti-wrinkle protection.
Features SPF 15 protection.

Main Highlights

FIRMER SKIN IN 7 DAYS: After just 1 week of use, this hydrating face cream is proven to firm skin and reduce wrinkles, leading to a more youthful complexion*
CLINICALLY PROVEN RESULTS: Our improved NIVEA Q10 Anti-Wrinkle formula provides deep hydration in 2 weeks and and from 4 weeks, wrinkles are reduced for 100% of women!
INNOVATIVE FORMULA: The rich cream contains high a performance duo collagen booster made up of pure Q10 and Creatine, alongside SPF 15 and Hyaluronic Acid to deeply hydrate the skin
HOW TO APPLY: Apply the anti-wrinkle moisturiser daily onto a cleansed face. Avoid direct contact with eyes. Use in conjunction with our other Q10 anti-wrinkle products for best results
LOCK IN MOISTURE: The day cream is designed to deliver a massive boost of hydration to the skin, locking in moisture. Women reported intense hydration after 2 weeks of use**

NIVEA Q10 Power 60+ Skin Anti-Wrinkle + Replenishing Day Cream (50 ml), Powerful Anti Ageing Cream, Moisturiser for Women with Coenzyme Q10, Day Face Cream with SPF15,Packaging may vary

43% OffFree Shipping

Why We Love It

Promotes visibly youthful, firm skin.
Reduces wrinkles in 4 weeks.
Deeply moisturizes aging skin.

Main Highlights

DEEPLY REPLENISHING: This rich anti-wrinkle moisturiser is designed to deeply nourish the skin, providing it with a boost of Q10, squalane and argan oil to intensely moisturise and firm skin***
FIRMER, MORE RESILIENT SKIN: After just 2 weeks of using this anti-wrinkle day cream, 86% of women report that their skin is firmer and more resilient*
INTENSIVE SKIN CARE: In the first 24 hours, 92% of women say their skin is intensely hydrated.** The formula of this face moisturiser is designed to deeply hydrate skin for suppleness and softness
HOW TO APPLY: Apply the NIVEA Q10 day cream daily onto a cleansed face. Avoid direct contact with eyes. Use in conjunction with other NIVEA Q10 products for best results
CLINICALLY TESTED: Our skincare for over 60s has been dermatologically tested and approved for mature skin. Backed with 25 years of research, NIVEA scientists have studied with more than 60,000 users

ROSVANEE Retinol Moisturizer Dermatologist Tested Anti Aging Cream for Face, Neck and Eye with 2.5% Retinol, Hyaluronic Acid and Vitamins E & B5, Anti Wrinkle Deep Hydration Cream for Men & Women

10% OffFree Shipping

Why We Love It

Fights signs of aging effectively.
Improves skin tone and texture.
Non-greasy rejuvenating formula.

Main Highlights

Active Retinol: This retinol moisturizer cream fights the signs of aging with 2.5% active retinol and super-hydrating hyaluornic acid, leaving the skin smooth, soft, and glowing, helping the skin retain moisture for plumped look.
Advanced Formula: Made of High Quality Ingredients and Extracts, along with oligopeptide, it can also improve skin tone and texture around your face, eye area, and neck. Naturally moisturize, soothe and regenerate the skin.
Effective & Gentle: Reduce Appearance of Wrinkles, Dark Circles, Fine Lines & Acne, apply to the face and neck each day and night for repair and renewal. Specially designed to prevent breakouts, clog pores and avoid irritation.
Vegan, Natural Ingredients: This moisturizer is great for all skin types looking for a youthful, vibrant complexion, using any applicable serums first. No Fillers, Dyes or Parabens, Harmful Fragrances. Our anti aging face cream for face is CRUELTY FREE and Not Tested on Animals.
Light & Non-greasy: Our retinol cream has a light texture and gets easily absorbed into your skin without feeling sticky or greasy. It leaves the skin feeling refreshed and non-greasy.

Aldi Lacura Q10 Renew Moisturising Face Creams Night plus Day SPF 20 Anti Wrinkle Anti Aging 50 millilitre

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Why We Love It

Fights premature skin aging.
Maintains radiant, youthful skin.
Offers intensive round-the-clock care.

Main Highlights

LACURA FACE CARE. Anti-Wrinkle. Q10 Renew Day cream and Night cream, help to protect the skin from premature ageing
The skin appears radiant, healthy and youthful
The formation with Q10, a special moisturing complex and natural oils care for all skin types and help to prevent the signs of aging
It provides extra care for skin around the eyes and helps minimise the formation of new wrinkles
Apply in the morning the Day Cream for protection and intensive care during the day and in the evening apply the rich Night Cream for long lasting revitlisation and intense skincare during the night

L’Oréal Paris Revitalift Hydrating SPF 30 Day Cream, Smooth Wrinkles, Firms and Moisturise Skin, Pro-Retinol and Elasti-Peptides, 50ml

50% OffFree Shipping

Why We Love It

Reduces wrinkles, firms up skin.
Safeguards against UVB rays.
Prevents dark spot formation.

Main Highlights

Anti wrinkle and firming cream
Pro-retinol A and elastic flex
Soap-free formula
UVB protection
Please check PAO (Period After Opening) symbol which denotes the product expiry time, post opening the pack
Protects against dark sports

NIVEA Q10 Anti-Wrinkle Expert Daily UV Face Fluid SPF 50 40ml, Anti-Ageing Cream with High UVA/UVB Protection to Prevent Wrinkles, Sun Cream with Matte Finish Ideal for Oily Skin

50% OffFree Shipping

Why We Love It

High protection against sun damage.
Effective wrinkle prevention formula.
Non-greasy matte finish all day.

Main Highlights

HIGH UV PROTECTION FOR DAILY USE – This lightweight face sun cream provides broad-spectrum UVA/UVB protection to help prevent sun-induced skin ageing
TRIPLE WRINKLE DEFENCE – Combines Q10, GLYCOSTOP and sun protection in one formula to protect, correct, and prevent the formation of wrinkles
SHINE-FREE FINISH FOR 12H – Designed for all skin types, including combination and oily skin, this facial sunscreen leaves a non-greasy, matte finish all day
INVISIBLE ON ALL SKIN TONES – This nivea sun cream SPF 50 absorbs quickly with no white cast, making it suitable for daily use under makeup
PROVEN ANTI-AGEING RESULTS – With continued use, this face sunscreen visibly reduces fine lines and improves skin’s resilience and hydration

8.9

Excellent

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We scanned 197 products

We reviewed these offers relevant to the Anti Wrinkle Creams within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like Olay, L'Oreal Paris, NIVEA, ROSVANEE, Lacura, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Anti Wrinkle Creams in the market, we considered we took a deep dive into 986 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Olay Regenerist Day Face Cream, Anti-Wrinkle + Active Firming Skincare Moisturiser, Anti-Ageing Niacinamide and Peptides, Renews, Firms and Hydrates, Non-greasy, Fragrance Free 50ml. We love many things about this product by Olay. What sets it apart from the competition is Firms skin, reduces wrinkles, Targeted anti-ageing moisturizer, Promotes elasticity, lifted look.
The best value product for most shoppers and where user satisfaction is continuously the highest is L’Oréal Paris Laser Renew Triple Action Anti-Ageing Day Cream, Reduce Wrinkle and Fine Line Appearance, Moisturises, Firms, Brightens Skin, Pro-Retinol, Hyaluronic Acid and Vitamin C, 50ml by L'Oreal Paris based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Anti Wrinkle Creams and the best cost-to-value ratio is L’Oréal Paris Laser Renew Triple Action Anti-Ageing Day Cream, Reduce Wrinkle and Fine Line Appearance, Moisturises, Firms, Brightens Skin, Pro-Retinol, Hyaluronic Acid and Vitamin C, 50mlat L'Oreal Paris with a 52% discount.
Our list of the best Anti Wrinkle Creams is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best Anti Wrinkle Creams in The UK

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We scanned 197 products

We concluded that: