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Today's Deals
Best 43 Inch Smart Tvs of 2026
Last updated on 01/04/2026
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1
Hisense 43" 43E78QTUK QLED Smart AI TV - 4K Direct Lit Viewing, Quantum Dot Colour, Hi-View AI Engine, Dolby Vision, Dolby Atmos with Freely, Disney +, YouTube, Netflix
Hisense
19% Off
Why we love it
Stunning 4K Direct Lit Quality.
Vibrant Quantum Dot Colour Experience.
Immersive Dolby Atmos Audio.
Main Highlights
4K Direct Lit Viewing: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED’s positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
Hi-View AI Engine: uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.
Dolby Atmos: delivers the ultimate audio experience allowing you to feel and hear sounds from all directions. Enjoy immersive, natural and true to life sound. It's so realistic you'll feel every moment as if you are actually there.
Quantum Dot Colour: Experience true-to-life colour with our Quantum Dot TV's. Producing over one billion shades of colour, you will experience and enjoy colour in it's truest and most natural way.
Dolby Vision: Inspired by cinema technology our complete HDR solution featuring amongst others 4K HDR Immersive & Dolby Vision , ensuring you get astonishing brightness, brighter colours, deep contrast and more vivid, life like images.
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9.8
Exceptional
Check Price
9.8
Exceptional
Hisense
Hisense 43" 43E78QTUK QLED Smart AI TV - 4K Direct Lit Viewing, Quantum Dot Colour, Hi-View AI Engine, Dolby Vision, Dolby Atmos with Freely, Disney +, YouTube, Netflix
19% Off
Check Price
Show More
Why we love it
Stunning 4K Direct Lit Quality.
Vibrant Quantum Dot Colour Experience.
Immersive Dolby Atmos Audio.
Main Highlights
4K Direct Lit Viewing: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED’s positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
Hi-View AI Engine: uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.
Dolby Atmos: delivers the ultimate audio experience allowing you to feel and hear sounds from all directions. Enjoy immersive, natural and true to life sound. It's so realistic you'll feel every moment as if you are actually there.
Quantum Dot Colour: Experience true-to-life colour with our Quantum Dot TV's. Producing over one billion shades of colour, you will experience and enjoy colour in it's truest and most natural way.
Dolby Vision: Inspired by cinema technology our complete HDR solution featuring amongst others 4K HDR Immersive & Dolby Vision , ensuring you get astonishing brightness, brighter colours, deep contrast and more vivid, life like images.
Show More
Value for Money
2
Amazon Fire TV 43" 4-Series (newest gen), 4K Ultra HD smart TV with Alexa Remote, HDR10+, fast processor, Dolby Audio, Ambient Experience, free and live TV
Amazon
40% Off
Why we love it
Stunning 4K Ultra HD visuals.
Instant access to favorite content.
Fast performance with Wi-Fi 6.
Main Highlights
Get more from your TV – With 4K Ultra HD, enhanced brightness, and clear audio, the Fire TV 4-Series upgrades your entertainment.
Vivid views – 4K Ultra HD and HDR10+ deliver bright, crisp visuals with improved contrast, so details look beautiful even in dark scenes.
Speed, redefined – Jump right into what you love with Wi-Fi 6 and a new quad-core processor. Apps open and load fast and the picture stays smooth.
Instantly On - Introducing our custom Omnisense technology. Built-in sensors wake the display when you enter to show your favourite artwork or let you start watching in a jiffy
Find it fast. Watch it now. – Easily find what to watch from hundreds of thousands of films and TV episodes (subscriptions fees may apply), including thousands of episodes of free content.
Game away – Download free games from the Appstore or stream games from the cloud with Amazon Luna.
Fire TV Alexa Voice Remote – Get to your favourite apps fast with preset buttons, and control your entertainment with one remote.
Quick connections – Connect your soundbar, gaming consoles and more with four HDMI inputs. Use AirPlay to share content from compatible devices to your TV.
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9.8
Exceptional
Check Price
9.8
Exceptional
Amazon
Amazon Fire TV 43" 4-Series (newest gen), 4K Ultra HD smart TV with Alexa Remote, HDR10+, fast processor, Dolby Audio, Ambient Experience, free and live TV
40% Off
Check Price
Show More
Why we love it
Stunning 4K Ultra HD visuals.
Instant access to favorite content.
Fast performance with Wi-Fi 6.
Main Highlights
Get more from your TV – With 4K Ultra HD, enhanced brightness, and clear audio, the Fire TV 4-Series upgrades your entertainment.
Vivid views – 4K Ultra HD and HDR10+ deliver bright, crisp visuals with improved contrast, so details look beautiful even in dark scenes.
Speed, redefined – Jump right into what you love with Wi-Fi 6 and a new quad-core processor. Apps open and load fast and the picture stays smooth.
Instantly On - Introducing our custom Omnisense technology. Built-in sensors wake the display when you enter to show your favourite artwork or let you start watching in a jiffy
Find it fast. Watch it now. – Easily find what to watch from hundreds of thousands of films and TV episodes (subscriptions fees may apply), including thousands of episodes of free content.
Game away – Download free games from the Appstore or stream games from the cloud with Amazon Luna.
Fire TV Alexa Voice Remote – Get to your favourite apps fast with preset buttons, and control your entertainment with one remote.
Quick connections – Connect your soundbar, gaming consoles and more with four HDMI inputs. Use AirPlay to share content from compatible devices to your TV.
Show More
3
LG 43UA73006LA 43-Inch 4K Ultra HD HDR Smart TV (webOS 25 Platform with AI Concierge, Alpha 7 Processor 4K Gen8, Game Optimiser & ALLM, 60Hz) [Model 2025]
LG
8% Off
Why we love it
Stunning 4K Ultra HD picture.
Smart processor enhances viewing experience.
Game Optimiser elevates gameplay performance.
Main Highlights
Sharp 4K Ultra HD picture
Smart processor with 4K Upscaling and more
Smart webOS platform with advanced AI functionality plus all your favourite streaming services
Instant movie theatre with FILMMAKER mode and HDR
Enhance your gaming experience with built in Game Optimiser & ALLM
Show More
9.6
Superb
Check Price
9.6
Superb
LG
LG 43UA73006LA 43-Inch 4K Ultra HD HDR Smart TV (webOS 25 Platform with AI Concierge, Alpha 7 Processor 4K Gen8, Game Optimiser & ALLM, 60Hz) [Model 2025]
8% Off
Check Price
Show More
Why we love it
Stunning 4K Ultra HD picture.
Smart processor enhances viewing experience.
Game Optimiser elevates gameplay performance.
Main Highlights
Sharp 4K Ultra HD picture
Smart processor with 4K Upscaling and more
Smart webOS platform with advanced AI functionality plus all your favourite streaming services
Instant movie theatre with FILMMAKER mode and HDR
Enhance your gaming experience with built in Game Optimiser & ALLM
Show More
4
Samsung Crystal UHD 43" U7000F, Crystal Processor 4k, 4k Upscaling, Object Tracking Sound Lite, One UI Tizen, Smart TV, 2025
Samsung
Why we love it
Stunning 4K picture clarity.
Custom recommendations for easy access.
Exciting gaming without a console.
Main Highlights
4K Upscaling & Crystal Processor 4K: Greater clarity guaranteed with intelligent 4K picture enhancement
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Gaming Hub: Play 1000s of games from Xbox and more. No console required.*
Object Tracking Sound Lite: Sound that follows the action on screen
MetalStream Design: Expertly engineered for a slim profile and tidy cabling
Show More
9.6
Superb
Check Price
9.6
Superb
Samsung
Samsung Crystal UHD 43" U7000F, Crystal Processor 4k, 4k Upscaling, Object Tracking Sound Lite, One UI Tizen, Smart TV, 2025
Check Price
Show More
Why we love it
Stunning 4K picture clarity.
Custom recommendations for easy access.
Exciting gaming without a console.
Main Highlights
4K Upscaling & Crystal Processor 4K: Greater clarity guaranteed with intelligent 4K picture enhancement
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Gaming Hub: Play 1000s of games from Xbox and more. No console required.*
Object Tracking Sound Lite: Sound that follows the action on screen
MetalStream Design: Expertly engineered for a slim profile and tidy cabling
Show More
5
Hisense 43" 43E6QTUK 4K Ultra HD Smart TV AI TV - 4K UHD, Hi-View AI Engine, Precision Colour, AI Smooth Motion, Sports Mode with Freely, Disney +, YouTube, Netflix
Hisense
Why we love it
Vibrant and true-to-life colors.
Intelligent AI enhances every scene.
Stunning clarity in 4K resolution.
Main Highlights
Precision Colour: technology utilises the power of quad core processing to maximise colour reproduction ensuring you get the most accurate and life-like colours, no matter the content.
Hi-View AI Engine: uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.
4K Direct Lit Viewing: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED's positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
Freely: Goodbye aerial, this amazing platform allows you to easily browse and watch live TV channels, together with on demand content in one seamless and intuitive interface all streamed direct to your TV via the internet.
AI Smooth Motion: Dealing with motion is one of the biggest challenges TV's have, Smooth Motion, powered by the AI processor means the TV is able to identify fast-moving objects and digitally reconstructs the individual pixels to deliver fluid smooth motion.
Show More
9.4
Superb
Check Price
9.4
Superb
Hisense
Hisense 43" 43E6QTUK 4K Ultra HD Smart TV AI TV - 4K UHD, Hi-View AI Engine, Precision Colour, AI Smooth Motion, Sports Mode with Freely, Disney +, YouTube, Netflix
Check Price
Show More
Why we love it
Vibrant and true-to-life colors.
Intelligent AI enhances every scene.
Stunning clarity in 4K resolution.
Main Highlights
Precision Colour: technology utilises the power of quad core processing to maximise colour reproduction ensuring you get the most accurate and life-like colours, no matter the content.
Hi-View AI Engine: uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.
4K Direct Lit Viewing: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED's positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
Freely: Goodbye aerial, this amazing platform allows you to easily browse and watch live TV channels, together with on demand content in one seamless and intuitive interface all streamed direct to your TV via the internet.
AI Smooth Motion: Dealing with motion is one of the biggest challenges TV's have, Smooth Motion, powered by the AI processor means the TV is able to identify fast-moving objects and digitally reconstructs the individual pixels to deliver fluid smooth motion.
Show More
6
LG 43NANO90A6B 43-Inch NANO AI 4K Smart TV (webOS 25 Platform with AI Concierge, alpha 7 AI Processor 4K Gen8, Game Optimiser & ALLM, 60Hz) [Model 2025]
LG
Why we love it
Vivid colours and sharp detail.
Advanced AI for enhanced viewing.
Sleek design enhances any room.
Main Highlights
LG NanoCell technology for pure colours and sharp 4K Ultra HD picture
Smart processor with 4K Upscaling and more
Smart webOS platform with advanced AI functionality plus all your favourite streaming services
Stylish and slim design
Immersive cinema experience with Filmmaker Mode and HDR
Show More
9.2
Superb
Check Price
9.2
Superb
LG
LG 43NANO90A6B 43-Inch NANO AI 4K Smart TV (webOS 25 Platform with AI Concierge, alpha 7 AI Processor 4K Gen8, Game Optimiser & ALLM, 60Hz) [Model 2025]
Check Price
Show More
Why we love it
Vivid colours and sharp detail.
Advanced AI for enhanced viewing.
Sleek design enhances any room.
Main Highlights
LG NanoCell technology for pure colours and sharp 4K Ultra HD picture
Smart processor with 4K Upscaling and more
Smart webOS platform with advanced AI functionality plus all your favourite streaming services
Stylish and slim design
Immersive cinema experience with Filmmaker Mode and HDR
Show More
7
Toshiba 43”UV1563DB 4K Smart VIDAA TV, Ultra HD,Dolby Vision, HDR10, Freely, Disney+, Prime Video, Netflix, Dolby Audio Processing, Works with Alexa, Works with Google Assistant, VIDAA Voice 2025
Toshiba
12% Off
Why we love it
Enhanced picture quality guaranteed.
Seamless access to all entertainment.
Voice control for ultimate convenience.
Main Highlights
TRU Flow reduces image judder during fast-moving scenes, while TRU Resolution upscales non-4K content for a more vivid experience.
Experience unparalleled 4K HDR with Dolby Vision for ultra-vivid picture quality, brighter highlights, and deeper blacks, delivering the ultimate viewing experience.
Dolby Audio processing enhances sound by delivering clearer dialogue, richer detail, and a better listening experience.
VIDAA TV combines live TV and streaming channels on your programming guide. Enjoy movies, shows, music, and more!
Easily search, navigate, and control your smart home with Alexa, Google Assitant, or VIDAA Voice. With VIDAA, you have a choice.
Show More
9.1
Superb
Check Price
9.1
Superb
Toshiba
Toshiba 43”UV1563DB 4K Smart VIDAA TV, Ultra HD,Dolby Vision, HDR10, Freely, Disney+, Prime Video, Netflix, Dolby Audio Processing, Works with Alexa, Works with Google Assistant, VIDAA Voice 2025
12% Off
Check Price
Show More
Why we love it
Enhanced picture quality guaranteed.
Seamless access to all entertainment.
Voice control for ultimate convenience.
Main Highlights
TRU Flow reduces image judder during fast-moving scenes, while TRU Resolution upscales non-4K content for a more vivid experience.
Experience unparalleled 4K HDR with Dolby Vision for ultra-vivid picture quality, brighter highlights, and deeper blacks, delivering the ultimate viewing experience.
Dolby Audio processing enhances sound by delivering clearer dialogue, richer detail, and a better listening experience.
VIDAA TV combines live TV and streaming channels on your programming guide. Enjoy movies, shows, music, and more!
Easily search, navigate, and control your smart home with Alexa, Google Assitant, or VIDAA Voice. With VIDAA, you have a choice.
Show More
8
Toshiba UF3F 43 Inch Fire 4K HDR TV, TRU Picture Engine, HDR10, Dolby Vision & Atmos, Sound by Onkyo, DTS Virtual X, Alexa Voice Remote
Toshiba
Why we love it
Ultra-vivid 4K HDR quality.
Immersive Dolby Atmos sound.
Customisable user profiles.
Main Highlights
Experience unparalleled 4K HDR with Dolby Vision for ultra-vivid picture quality, brighter highlights, and deeper blacks, delivering the ultimate viewing experience.
Dolby Atmos and Sound by Onkyo delivers immersive sound waves that flow around you and the room, creating a truly cinematic experience.
Fire TV makes it easy with all your favourite content on one easy-to-navigate home screen.
Customise your viewing experience with user profiles. Create your own world of entertainment by adding titles to your watchlist and getting personalised recommendations.
Press and ask Alexa to discover new content, adjust the volume, change channels or even control smart home devices.
Show More
9.0
Superb
Check Price
9.0
Superb
Toshiba
Toshiba UF3F 43 Inch Fire 4K HDR TV, TRU Picture Engine, HDR10, Dolby Vision & Atmos, Sound by Onkyo, DTS Virtual X, Alexa Voice Remote
Check Price
Show More
Why we love it
Ultra-vivid 4K HDR quality.
Immersive Dolby Atmos sound.
Customisable user profiles.
Main Highlights
Experience unparalleled 4K HDR with Dolby Vision for ultra-vivid picture quality, brighter highlights, and deeper blacks, delivering the ultimate viewing experience.
Dolby Atmos and Sound by Onkyo delivers immersive sound waves that flow around you and the room, creating a truly cinematic experience.
Fire TV makes it easy with all your favourite content on one easy-to-navigate home screen.
Customise your viewing experience with user profiles. Create your own world of entertainment by adding titles to your watchlist and getting personalised recommendations.
Press and ask Alexa to discover new content, adjust the volume, change channels or even control smart home devices.
Show More
9
Samsung 43" U8000F, Crystal Processor 4K, 4K Upscaling, Q-Symphony, Knox Security, Metal Stream Design, 2025
Samsung
4% Off
Why we love it
Intelligent 4K picture enhancement.
Tailored gaming and streaming recommendations.
Sound that follows the action.
Main Highlights
4K Upscaling & Crystal Processor 4K: Greater clarity guaranteed with intelligent 4K picture enhancement
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Gaming Hub: Play 1000s of games from Xbox and more. No console required.*
Object Tracking Sound Lite: Sound that follows the action on screen
MetalStream Design: Expertly engineered for a slim profile and tidy cabling
Show More
8.8
Excellent
Check Price
8.8
Excellent
Samsung
Samsung 43" U8000F, Crystal Processor 4K, 4K Upscaling, Q-Symphony, Knox Security, Metal Stream Design, 2025
4% Off
Check Price
Show More
Why we love it
Intelligent 4K picture enhancement.
Tailored gaming and streaming recommendations.
Sound that follows the action.
Main Highlights
4K Upscaling & Crystal Processor 4K: Greater clarity guaranteed with intelligent 4K picture enhancement
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Gaming Hub: Play 1000s of games from Xbox and more. No console required.*
Object Tracking Sound Lite: Sound that follows the action on screen
MetalStream Design: Expertly engineered for a slim profile and tidy cabling
Show More
10
Samsung 43" QLED Q7FA 4K, Q4 AI Processor, 100% Colour Volume with Quantum Dot, Knox Security, Endless Free Content, Samsung Vision AI Smart TV, 2025
Samsung
23% Off
Why we love it
Stunning 4K picture quality.
Vibrant colors and brightness.
Immersive sound experience.
Main Highlights
4K Upscaling & Q4 AI Gen1 Processor : AI brings true-to-life 4K detail to every picture
100% Colour Volume* with True Quantum Dot: A lifelike viewing experience with vivid colour and boosted brightness
Object Tracking Sound Lite: Sound that follows the action on screen
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Slim Look: A beautifully slim design blends into your décor
Show More
8.7
Excellent
Check Price
8.7
Excellent
Samsung
Samsung 43" QLED Q7FA 4K, Q4 AI Processor, 100% Colour Volume with Quantum Dot, Knox Security, Endless Free Content, Samsung Vision AI Smart TV, 2025
23% Off
Check Price
Show More
Why we love it
Stunning 4K picture quality.
Vibrant colors and brightness.
Immersive sound experience.
Main Highlights
4K Upscaling & Q4 AI Gen1 Processor : AI brings true-to-life 4K detail to every picture
100% Colour Volume* with True Quantum Dot: A lifelike viewing experience with vivid colour and boosted brightness
Object Tracking Sound Lite: Sound that follows the action on screen
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Slim Look: A beautifully slim design blends into your décor
Show More
![LG 43UA73006LA 43-Inch 4K Ultra HD HDR Smart TV (webOS 25 Platform with AI Concierge, Alpha 7 Processor 4K Gen8, Game Optimiser & ALLM, 60Hz) [Model 2025]](https://m.media-amazon.com/images/I/41UZuLgXZCL._SL160_.jpg)
![LG 43NANO90A6B 43-Inch NANO AI 4K Smart TV (webOS 25 Platform with AI Concierge, alpha 7 AI Processor 4K Gen8, Game Optimiser & ALLM, 60Hz) [Model 2025]](https://m.media-amazon.com/images/I/41mhGVFuxhL._SL160_.jpg)
