10 Best Face Serums in The UK

Last updated on 03/08/2025

Advertising disclosure

Age Defying Serum 3 Pack with Vitamin C, Retinol and Hyaluronic Acid - Boost Skin Collagen,Hydrate & Plump Skin, Anti Aging & Wrinkle Facial Serum

Free Shipping

Why We Love It

Fights wrinkles and spots effectively.
Packed with powerful antioxidants.
Guarantees complexion satisfaction.

Main Highlights

Anti-Aging Vitamin C Serum For Face - As you grow older, the skin loses its vitality, leaving it dull, dry and dehydrated. Vitamin C Serum contains Hyaluronic Acid and botanical blend that helps fight against wrinkles and spots. Including Vitamin C Serum in your daily skin care, helps add moisture on face and skin, nourishes the skin and helps to retain its natural glow.
Hyaluronic Acid Serum - Lightweight, hydrating serum with a smooth, serum texture.Hyaluronic acid is paired with eye cream for powerful antioxidants to protect skin, allow to fully absorb into skin before applying additional products.
Retinol Protection - Our Retinol Serum protects your skin from the signs of ageing. This powerful serum helps eliminate and reduce wrinkles, fine lines, and sun damage. Retinol Face Serum works on a extreme level to repair skin and stimulate collagen, which then results in firmer, smoother, wrinkle-free skin.
Effectively Cleanse and Moisturize Your Skin - During the day with Vitamin C serum followed by Hyaluronic Acid,At night after cleansing your face, apply retinol serum and follow with Hyaluronic Acid Serum works on a extreme level to repair skin and stimulate collagen, which then results in firmer, smoother, wrinkle-free skin.
SATISFACTION GUARANTEE - You can get 3 * 30ml ELBBUB Face Serum. 24 Hrs customer service support. If you have any question with this product, please feel free contact us and we’d right here to solve your issue

L'Oréal Paris Revitalift Hyaluronic Acid Serum, 1.5% Pure Concentrated Micro-Epidermic Hyaluronic Acid Dropper Serum, intensely hydrates and replumps lines and wrinkles, 30ml

61% OffFree Shipping

Why We Love It

Intensive anti-wrinkle, skin-boosting treatment.
Contains 1.5% pure Hyaluronic Acid.
Environmentally friendly packaging.

Main Highlights

An intensive anti-wrinkle serum skin care treatment; hydrates, smooths and re-plumps wrinkles
With 1.5% Pure Hyaluronic Acid, L’Oréal's higher concentration of Hyaluronic Acid in a serum
Featuring macro and micro hyaluronic acid molecules for multi-layered skin boosting
For daily use; use before regular day or night care regime for better results, Follow with Revitalift Filler [+ Hyaluronic Acid] day or night cream, For all skin types, rapid absorption, non-greasy
L’Oréal are removing the cellophane wrapper from the packaging of all L’Oréal Paris skincare products as part of efforts to reduce the use of plastic without compromising the quality of packaging

CeraVe Resurfacing Retinol Serum with Ceramides & Niacinamide for Blemish-Prone Skin 30ml

31% OffFree Shipping

Why We Love It

Developed by trusted Dermatologists.
Reduces post-acne marks appearance.
Provides 24-hour skin hydration.

Main Highlights

[Retinol Anti Marks Post Imperfection Serum] Reduces the appearance of persistent post-blemish marks (post-inflammatory hyperpigmentation or PIH), tightens pores and improves skin texture while restoring the skin barrier.
[Light Texture] Light gel cream texture that penetrates quickly into the skin for a non-greasy, non-sticky skin finish. Suitable for use on the face
[Ingredients] Soft retinol encapsulates resurfaces, smoothes and improves the skin area without irritating. Stimulates and accelerates cell renewal by gently exfoliating damaged cells. Licorice Root Extract brightens, evens skin tone and reduces the signs of hyperpigmentation Niacinamide anti-inflammatory action. Soothes the skin and reduces redness 3 Essential Ceramides restores the skin barrier Patented MVE technology: prolonged and continuous diffusion of active ingredients into the skin
[Developed with dermatologists] High-tolerance, skin-friendly, dermatologically tested formula that complies with a strict formulation chart. Non-irritating, encapsulated retinol that is released into the skin for a long time and continuously. It is fragrance-free, hypoallergenic and non-comedogenic. Suitable for sensitive skin.
[Instructions for use] Apply daily in the evening, evenly on the face on cleansed skin. One use per day is sufficient. Avoid contact with eyes and lips. In case of contact, rinse with plenty of water. If discomfort such as mild tingling occurs during the first application, space applications until the skin adjusts. Suitable for sensitive skin. Apply sunscreen the next morning when using this product. Ideal formula for blemished and acne-prone skin that suffers from persistent post-blemish marks.
Note A ceramide deficiency can contribute to dry skin on a daily basis or, in the most severe cases, to skin conditions such as psoriasis and eczema. Skin naturally contains ceramides, which help maintain moisture, ward off irritants, and repair the skin barrier. Over time, ceramides are depleted, resulting in dry, dull, irritated, or cracked skin. The right balance of ceramides is essential for optimal skin barrier function and beautiful, healthy looking skin.

COSRX Advanced Snail 96 Mucin Power Essence 100ml, Skin Repair & Hydrating Serum, Snail Secretion Filtrate 96% & Hyaluronic acid, Korean Skincare, Animal testing free

34% OffFree Shipping

Why We Love It

Locks in moisture effectively.
Boosts saggy skin vitality.
Calms irritated skin wonderfully.

Main Highlights

The Real Snail Essence: Formulated with 96.3% Snail Secretion Filtrate, this essence repairs and rejuvenates the skin from dryness and aging. It improves skin vitality by reducing dullness and soothing dehydrated skin.
Simple Yet Effective Light-weight Essence: A lightweight essence which fastly absorbs into the skin and gives you a natural and healthy glow. Guarantees long-lasting hydration without heavy feeling on the skin.
Key Ingredient: Snail Secretion Filtrate contains "Mucin"- an EFFECTIVE ingredient for enhanced moisturization. It instantly soothes damaged skin and delivers moisture deep into your skin. Perfect for dehydrated and damaged skin.
NO Snails are Harmed: Snail Mucin is obtained in a safe and environmentally friendly way in a favorite environment of snails and then processed as a cosmetic material. 100% Natural, Hypoallergenic, Dermatologist-tested.
COSRX Standards: All COSRX products are formulated with skin-friendly ingredients that alleviate irritated skin. Hypoallergenic, Dermatologist tested, Animal Testing-FREE, Parabens-FREE, Sulfates-FREE, Phthalates-FREE. Please inform that the expiration date on the product is written in the South Korean format, which goes by Year/ Month/ Date (YY.MM.DD)

Big 2.11oz. Organic Vitamin C Serum for Face. Anti-Dark Spots, Wrinkles Skin Repair Serum with Hyaluronic Acid, Vitamin C & Niacinamide. All-in-One Brightening, Anti Aging Facial & Eye Area Skincare

34% OffFree Shipping

Why We Love It

Delivers instant moisturizing and plumping.
Rich in age-defying antioxidants.
Certified organic and cruelty-free.

Main Highlights

ADVANCED MULTITASKER MOISTURIZING SERUM FOR FACE, NECK AND EYE AREA: Vitamin C in our all-in-one serum has been carefully blended with low and medium molecular weight hyaluronic acid, niacinamide, vitamin E facial oil, jojoba oil and aloe vera, over 20 safe ingredients that work synergistically to target common skin imperfections including firmness, radiance brightening, elasticity, plumpness, pores, skin tone, fine lines, wrinkles, acne scars, dark-spots, dark circles.
SKIN BRIGHTENING SERUM RICH IN ANTIOXIDANTS FOR A BEAUTIFUL YOUNGER LOOKING SKIN: Our Anti-aging and brightening Vitamin C Serum For Face is made with the highest quality organic ingredients that will, brighten, smooth, and moisturize your complexion, boost the collagen production while repairing sun damage and evening out skin tone. They also naturally lift and firm your skin and fight dryness, dullness, tightness, loss of firmness.
ANTI AGING SKIN CARE POWERFUL GREEN SCIENCE FORMULA FOR WOMEN AND MEN: Vitamin C Serum is the best choice among facial products for women and men. Thanks to the antioxidants it contains, our eye contour and face serum protects against free radicals and fights imperfections, making the skin radiant and look younger. This moisturizer protects the skin from dryness and aging by the skin's moisture and a healthy glow. Use it as a moisturizing anti-wrinkle face cream.
DERMATOLIGIST TESTED, CERTIFIED ORGANIC AND VEGAN: Focusing on organic ingredients, we have created a vitamin C serum for all skin types, 100% vegan, hypoallergenic, cruelty-free, AIAB certified organic and dermatologically tested by the University's Dermatology Department of Ferrara. This skin care facial oil is free from parabens and other harmful chemicals you don't want. Our brightening facial skincare serum is committed to eco-friendly beauty: the box and bottle are 100% recyclable.
ALL-IN-ONE SERUM: Formulated with vitamin C, hyaluronic acid, niacinamide and NMF moisturizing complex - effective ingredients for enhanced moisturization. It instantly soothes damaged skin and delivers moisture deep into your skin. Perfect for dehydrated and damaged skin and gives you a natural and healthy glow. Loaded with natural ingredients, this antioxidant serum can tackle any problem you have while diminishing dark spots. If you have any questions, contact our customer support!

Garnier SkinActive Vitamin C Brightening Serum for Face, with Vitaminc C, Niacinamide & Salicylic Acid, Brightens Skin, Reduces Dark Spots & Evens Skin Tone, Serum 30ml

33% OffFree Shipping

Why We Love It

Powerful blend for visible results.
Promotes brighter, fresh-feeling skin.
Committed to green beauty.

Main Highlights

UK's No.1 Vitamin C Serum: The UK's No1 Vitamin C Serum* just got better** & bighter
Proven Efficacy***: 97% agree dark spots visibly reduced, 74% agree instantly brightens skin, 98% agree improved skin evenness
3.5% Formula: Combines Vitamin C*, Niacinamide, Salicylic Acid, and Melasyl for maximum effectiveness.
Lightweight & Non-Greasy: The fast-absorbing formula feels comfortable on skin with no sticky residue.
Clinically Proven: to reduce hyperpigmentation in 2 weeks****
Vegan & Cruelty-Free: Dermatologically tested and formulated with respect for animals and the environment.
*Verify: www.garnier.co.uk/terms/number1 **Vs our previous formula ***Self-assessment, 111 subjects ****Clinical study, 44 subjects, 10 weeks
Contents: 1 x Garnier SkinActive Vitamin C Day Serum, Anti-Dark Spot and Brightening Face Serum for All Skin Types, 30 ml

Garnier SkinActive Hyaluronic Acid Super Serum, Replumps & Hydrates, Strengthens Skin Barrier, With 3% Hyaluronic Acid, Aloe Vera & Glycerin, 30ml

28% OffFree Shipping

Why We Love It

Intense hydration with natural ingredients.
Visible results for healthier skin.
Commitment to cruelty-free beauty.

Main Highlights

Our Hyaluronic Acid Super Serum intensely hydrates and replumps skin leaving it fresh and radiant instantly after use, After 1 month skin is smoother and has a healthy glow
Instantly hydrates skin up to 10 layers deep*, Smoothing and replumping for a healthy look, See a radiant glow in just one month, Vegan formula and cruelty-free *upper layers of the epidermis
Apply one full dropper to clean face and eye contours and gently massage into skin, Use in the morning before your day cream or in the evening before your night cream
Lightweight and non-sticky formula, Suitable for all skin types, Formulated with 3% pure hyaluronic acid which holds 100x its weight in water for intense hydration
Contents: 1x Garnier SkinActive Hyaluronic Acid Super Serum, Replumps & Hydrates, Strengthens Skin Barrier, With 3% Hyaluronic Acid, Aloe Vera & Glycerin, 30ml

The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin, 30ml

Free Shipping

Why We Love It

Contains Vitamin B5 hydration.
Lightweight and oil-free formula.
Perfect for morning and night.

Main Highlights

INSTANT HYDRATION: Provides immediate, long-lasting hydration for smoother, plumper, and healthier-looking skin.
SUPPORTS SKIN BARRIER: Ceramides lock in moisture and support the skin’s protective barrier.
REDUCES FINE LINES: Minimizes the appearance of fine dry lines and wrinkles while promoting elasticity and skin smoothness.
PRO-VITAMIN B5: Enhances the skin's moisture retention and supports the formation of essential barrier components like ceramides.
5 TYPES OF HYALURONIC ACID: Delivers hydration to multiple layers of the skin, improving moisture retention and skin suppleness.

NIVEA Luminous 630 Even Glow Serum with Thiamidol 30ml, Serum for Face with Niacinamide and Aloe Vera, Refines Pores and Hydrates for Clear and Glowing Skin

Free Shipping

Why We Love It

Reduces dark spots effectively.
Enhances skin's natural glow.
Hydrates for healthier skin.

Main Highlights

BRIGHTENING FACE SERUM – This advanced niacinamide serum helps visibly reduce dark spots and enhances glow in just 3 days, making it an ideal addition to your glow skincare routine
DARK SPOT CORRECTING GLOW SERUM – Clinically proven to reduce the appearance of dark spots in 14 days with Thiamidol, NIVEA’s patented anti dark-spot ingredient
HYDRATES AND REFRESHES – Infused with Aloe Vera, it delivers immediate and long-lasting hydration to keep skin plump and healthy-looking
SMOOTHS PORES & REFINES TEXTURE – Niacinamide helps reduce excess oil and refines pores for clearer, smoother skin, supporting overall face care
SUITABLE FOR ALL SKIN TYPES & TONES – Lightweight and fast-absorbing, this face serum works well under makeup and fits seamlessly into any daily routine

NIVEA Q10 Anti-Wrinkle Expert Dual Action Serum (30ml), Anti Ageing Face Serum for Women with Pure Q10, Visibly Reduces and Prevents Wrinkles

50% OffFree Shipping

Why We Love It

Innovative Dual Action combats wrinkles.
Rapid results in two weeks.
Clinically proven immediate smoothing effects.

Main Highlights

DUAL ACTION: The NIVEA Q10 Anti-Wrinkle Expert Dual Action Facial Serum effectively reduces wrinkles thanks to our innovative combination of power ingredients GLYCOSTOP and Q10
REDUCES WRINKLES IN 2 WEEKS: Experience rapid results as our advanced anti-ageing blend, with the highest concentration of pure Q10, visibly reduces even the deepest wrinkles in just 2 weeks**
GLYCOSTOP: The key ingredient GLYCOSTOP blocks glycation, effectively preventing the formation of new wrinkles and providing a formidable shield against sugar damage*
HOW TO APPLY: Apply the serum twice daily as first step of your skincare routine before applying moisturiser. Serves ideally as a make-up base. Avoid direct eye contact. Shake well before use
CLINICALLY PROVEN RESULTS: 91% of women have confirmed the visible reduction in deep wrinkles, 97% attesting that their skin looks smoother immediately***

8.8

Excellent

Save 50%

We scanned 1086 products

We reviewed these offers relevant to the Face Serums within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like ELBBUB, L'Oreal Paris, CeraVe, COSRX, Florence, Garnier, The Ordinary, NIVEA, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Face Serums in the market, we considered we took a deep dive into 5431 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Age Defying Serum 3 Pack with Vitamin C, Retinol and Hyaluronic Acid - Boost Skin Collagen,Hydrate & Plump Skin, Anti Aging & Wrinkle Facial Serum. We love many things about this product by ELBBUB. What sets it apart from the competition is Fights wrinkles and spots effectively, Packed with powerful antioxidants, Guarantees complexion satisfaction.
The best value product for most shoppers and where user satisfaction is continuously the highest is L'Oréal Paris Revitalift Hyaluronic Acid Serum, 1.5% Pure Concentrated Micro-Epidermic Hyaluronic Acid Dropper Serum, intensely hydrates and replumps lines and wrinkles, 30ml by L'Oreal Paris based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Face Serums and the best cost-to-value ratio is L'Oréal Paris Revitalift Hyaluronic Acid Serum, 1.5% Pure Concentrated Micro-Epidermic Hyaluronic Acid Dropper Serum, intensely hydrates and replumps lines and wrinkles, 30mlat L'Oreal Paris with a 61% discount.
Our list of the best Face Serums is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best Face Serums in The UK

Related Deals You Might Like for Face Serums

Balance Active Formula Vitamin C Brightening Serum - 5% Vitamin C for Radiant Skin, Dark Spot Corrector, Lightweight & Non-Sticky, Smooths and Revitalises - 30ml

dr rashel Vitamin C Face Serum - Hyaluronic Acid, Brightening, Anti Wrinkle and Anti Aging, Dark Circle, Fine Lines and Sun damage – Restore&Boost Face serum- 1.69 oz

The Ordinary Niacinamide 10% + Zinc 1%, Brightening & Smoothing Serum for Blemish-Prone Skin, 30ml

Balance Active Formula Gold + Vegan Collagen Firming Serum - Luxurious Glow with Gold, Youthful Skin Tightening, Lightweight & Non-Greasy, Proven Results - 30ml

Eclat Skincare Glow Up Vitamin C Serum - Vitamin C Serum for Face with Hyaluronic Acid, Ferulic Acid & Vit E - Skin Brightening Face Care - Anti Aging, Hydrating & Dark Spot Lightening 30ml

Garnier Vitamin C Serum Cream, 2in1 Formula With 20% Vitamin C serum & SPF 25 Moisturiser, Hydrate & Reveal Bright Glowing Skin, Organic & Vegan Formula, 50ml

The INKEY List 2% Hyaluronic Acid Face Serum 30ml, Hydrating Skincare, Combats Dry Skin, Vegan Friendly, Suitable For All Skin Types

Face Facts Collagen Facial Serum | Firm + Revitalise | 30ml

Olay Anti-Wrinkle Firm And Lift 2In1 Booster And Firming Serum 50ML

Eclat Skincare Hyaluronic Acid Serum for Face – 2.5% Hyaluronic Acid + 3% B5, Vitamin C & E - Hydrating Anti Aging & Anti Wrinkle Face Serum - Moisturizing & Plumping Formula for Smooth Skin 30 ml

We scanned 1086 products

We concluded that: