Best Purple Shampoo For Grey Hair of 2026

Last updated on 04/04/2026

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Kérastase Blond Absolu, Anti-Brass Purple Shampoo, Toning, For Cool Blondes and Grey Hair, With Hyaluronic Acid and Edelweiss Flower, Bain Ultra Violet, 250 ml

Kérastase Blond Absolu, Anti-Brass Purple Shampoo, Toning, For Cool Blondes and Grey Hair, With Hyaluronic Acid and Edelweiss Flower, Bain Ultra Violet, 250 ml

Neutralizes brassy, yellow undertones.
Offers anti-brassiness protection.
Restores shine and softness.

Main Highlights

Neutralise brassy or yellow undertones in blonde or grey hair with Blonde Absolu Ultra-Violet shampoo. Enriched with blue and violet pigments. It protects hair from daily oxidation and pollution, restoring shine and softness
The enriched formula leaves hair instantly more luminous and nourished. Regular use ensures anti-brassiness protection, keeping highlighted and blonde shades cool for longer
Use once per week, alternating with Bain Lumière shampoo. Apply to wet hair, distribute evenly, lather, and leave for 2-5min. Rinse thoroughly. Complete routine with Cicaflash conditioner.

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Kérastase Blond Absolu, Anti-Brass Purple Shampoo, Toning, For Cool Blondes and Grey Hair, With Hyaluronic Acid and Edelweiss Flower, Bain Ultra Violet, 250 ml

Neutralizes brassy, yellow undertones.
Offers anti-brassiness protection.
Restores shine and softness.

Main Highlights

Neutralise brassy or yellow undertones in blonde or grey hair with Blonde Absolu Ultra-Violet shampoo. Enriched with blue and violet pigments. It protects hair from daily oxidation and pollution, restoring shine and softness
The enriched formula leaves hair instantly more luminous and nourished. Regular use ensures anti-brassiness protection, keeping highlighted and blonde shades cool for longer
Use once per week, alternating with Bain Lumière shampoo. Apply to wet hair, distribute evenly, lather, and leave for 2-5min. Rinse thoroughly. Complete routine with Cicaflash conditioner.

Value for Money

Olaplex Nº.4P Blonde Enhancer Purple Toning Shampoo: Neutralizes Brassiness & Strengthen | Repairs Damages & Hydrates Hair | For Coily, Curly, Straight, and Wavy, 250 mL / 8.5 Fl. Oz.

Olaplex Nº.4P Blonde Enhancer Purple Toning Shampoo: Neutralizes Brassiness & Strengthen | Repairs Damages & Hydrates Hair | For Coily, Curly, Straight, and Wavy, 250 mL / 8.5 Fl. Oz.

Compact and convenient size.
Simple and user-friendly.
High-quality performance product.

Main Highlights

Item display volume: 250.0 milliliters
Easy to use
Good product for use

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Olaplex Nº.4P Blonde Enhancer Purple Toning Shampoo: Neutralizes Brassiness & Strengthen | Repairs Damages & Hydrates Hair | For Coily, Curly, Straight, and Wavy, 250 mL / 8.5 Fl. Oz.

Compact and convenient size.
Simple and user-friendly.
High-quality performance product.

Main Highlights

Item display volume: 250.0 milliliters
Easy to use
Good product for use

L’Oréal Professionnel Shampoo, For Grey, White or Light Blonde Hair, Serie Expert Silver, 300 ml

L’Oréal Professionnel Shampoo, For Grey, White or Light Blonde Hair, Serie Expert Silver, 300 ml

L'Oréal Professionnel Paris

Professional formula delivers anti-brassiness results.
Boosts shine on light-colored hair.
Nourishes while combating unwanted tones.

Main Highlights

The professional formula helps deliver anti brassiness toning results whilst nourishing and protecting the hair fiber, giving a boost of shine on grey, white or light blonde hair.
Helps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine.
Distribute evenly through wet hair. Lather. Rinse thoroughly.

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L'Oréal Professionnel Paris

L’Oréal Professionnel Shampoo, For Grey, White or Light Blonde Hair, Serie Expert Silver, 300 ml

Professional formula delivers anti-brassiness results.
Boosts shine on light-colored hair.
Nourishes while combating unwanted tones.

Main Highlights

The professional formula helps deliver anti brassiness toning results whilst nourishing and protecting the hair fiber, giving a boost of shine on grey, white or light blonde hair.
Helps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine.
Distribute evenly through wet hair. Lather. Rinse thoroughly.

L'Oréal Professionnel Anti-Yellow Tint Hair Shampoo for White, Grey & Bleached Hair, Purple Pigments, Series Expert, Silver Shampoo, 500 ml

L'Oréal Professionnel Anti-Yellow Tint Hair Shampoo for White, Grey & Bleached Hair, Purple Pigments, Series Expert, Silver Shampoo, 500 ml

L'Oréal Professionnel Paris

Neutralises unwanted hair colour changes.
Gently cleans without fading.
Achieves natural, radiant hair.

Main Highlights

The anti-yellow tint shampoo from L'Oréal Professionnel for blonde, grey and white hair removes unwanted yellow or orange tones and helps to achieve a natural, radiant hair colour through the matting.
Purple colour pigments neutralise unwanted colour changes in light hair. Dyed, tinted or natural hair is gently cleaned and visually lightened without fading.
Apply a sufficient amount of silver shampoo to damp hair, leave for at least 2 minutes and rinse thoroughly.

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L'Oréal Professionnel Paris

L'Oréal Professionnel Anti-Yellow Tint Hair Shampoo for White, Grey & Bleached Hair, Purple Pigments, Series Expert, Silver Shampoo, 500 ml

Neutralises unwanted hair colour changes.
Gently cleans without fading.
Achieves natural, radiant hair.

Main Highlights

The anti-yellow tint shampoo from L'Oréal Professionnel for blonde, grey and white hair removes unwanted yellow or orange tones and helps to achieve a natural, radiant hair colour through the matting.
Purple colour pigments neutralise unwanted colour changes in light hair. Dyed, tinted or natural hair is gently cleaned and visually lightened without fading.
Apply a sufficient amount of silver shampoo to damp hair, leave for at least 2 minutes and rinse thoroughly.

Botanic Hearth 2 x 16 fl oz (473 ml) Lavender Purple Shampoo & Conditioner Set for Blonde, Silver & Grey Hair – Anti-Brass Toning Care, Enhances Highlights, Sulphate & Paraben Free

Botanic Hearth 2 x 16 fl oz (473 ml) Lavender Purple Shampoo & Conditioner Set for Blonde, Silver & Grey Hair – Anti-Brass Toning Care, Enhances Highlights, Sulphate & Paraben Free

Vibrant hair with reduced warmth.
Deeply moisturizes for shiny locks.
Protects against breakage and damage.

Main Highlights

Neutralises Yellow & Brassy Tones: Rich violet pigments work to counteract unwanted warm or yellow tones in blonde, silver or grey hair, helping your colour look cooler, fresher and more vibrant with each wash.
Hydrates & Smooths Hair: Formulated to deliver deep moisturisation, this shampoo and conditioner duo leaves colour-treated hair feeling softer, smoother and more manageable — with improved shine and silky movement.
Protects Against Breakage & Damage: Gentle yet effective cleansing and conditioning help support hair strength, reducing the appearance of split ends and breakage often seen after colouring or bleaching.
Subtle Lavender Fragrance: Delightfully fragranced shampoo and conditioner leave your hair delicately scented with a calming lavender aroma, enhancing your salon-like experience at home.
Clean, Ethical & Cruelty-Free: Cruelty-free and free from harsh sulphates, parabens and added colourants - made or packaged in the USA with a thoughtful formulation that’s kind to both hair and conscience.

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Botanic Hearth 2 x 16 fl oz (473 ml) Lavender Purple Shampoo & Conditioner Set for Blonde, Silver & Grey Hair – Anti-Brass Toning Care, Enhances Highlights, Sulphate & Paraben Free

Vibrant hair with reduced warmth.
Deeply moisturizes for shiny locks.
Protects against breakage and damage.

Main Highlights

Neutralises Yellow & Brassy Tones: Rich violet pigments work to counteract unwanted warm or yellow tones in blonde, silver or grey hair, helping your colour look cooler, fresher and more vibrant with each wash.
Hydrates & Smooths Hair: Formulated to deliver deep moisturisation, this shampoo and conditioner duo leaves colour-treated hair feeling softer, smoother and more manageable — with improved shine and silky movement.
Protects Against Breakage & Damage: Gentle yet effective cleansing and conditioning help support hair strength, reducing the appearance of split ends and breakage often seen after colouring or bleaching.
Subtle Lavender Fragrance: Delightfully fragranced shampoo and conditioner leave your hair delicately scented with a calming lavender aroma, enhancing your salon-like experience at home.
Clean, Ethical & Cruelty-Free: Cruelty-free and free from harsh sulphates, parabens and added colourants - made or packaged in the USA with a thoughtful formulation that’s kind to both hair and conscience.

Fanola No Yellow Shampoo, 350ml,package may vary

Fanola No Yellow Shampoo, 350ml,package may vary

Neutralizes unwanted yellow tones.
Ideal for bleached hair.
Made in Italy.

Main Highlights

Anti Yellow Tones Shampoo, suitable for grey, extremely Aufgehelltes or bleached hair
With purple pigment formulated the unwanted yellow Reflections on gray hair, Hellblonden colours and Abschwächt
At Gray Hair can be a Reinweißer effect
Sounds highlighted and Entfärbtes hair
Made in Italy

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Fanola No Yellow Shampoo, 350ml,package may vary

Neutralizes unwanted yellow tones.
Ideal for bleached hair.
Made in Italy.

Main Highlights

Anti Yellow Tones Shampoo, suitable for grey, extremely Aufgehelltes or bleached hair
With purple pigment formulated the unwanted yellow Reflections on gray hair, Hellblonden colours and Abschwächt
At Gray Hair can be a Reinweißer effect
Sounds highlighted and Entfärbtes hair
Made in Italy

Aussie Blonde & Hydrate Purple Shampoo And Conditioner Set With Hair Mask. Neutralise Brassy, Yellow Tones On Bonde, Highlighted & Silver Hair. For Bleached, Highlighted And Grey Hair

Aussie Blonde & Hydrate Purple Shampoo And Conditioner Set With Hair Mask. Neutralise Brassy, Yellow Tones On Bonde, Highlighted & Silver Hair. For Bleached, Highlighted And Grey Hair

50% OffLimited time deal

Boosts hydration, neutralises yellow tones.
Leaves hair silky and shiny.
Paraben-free, cruelty-free, authentic ingredients.

Main Highlights

BRASSY BLONDE OR SILVER HAIR calling SOS? We're throwing an Aussie lifeline to leave you with aussomely hydrated hair
SAY G'DAY TO BRIGHT AND HYDRATED HAIR: blonde, grey and highlighted hair will be left boosted, bright and super shiny, Ta-dah
VEGAN FORMULA INFUSED WITH AUSTRALIAN SUPERFOODS: Our Aussie SOS range is vegan, free from animal-derived ingredients or by-products and infused with Australian superfoods
FOR EXTRA HYDRATION AND GOOD RESULTS, also use our Supercharged Repair Hair mask or our SOS Super Serum
THE AUSSIE PHILOSOPHY: “There’s more to life than hair, but it’s a good place to start”

Limited time deal

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Aussie Blonde & Hydrate Purple Shampoo And Conditioner Set With Hair Mask. Neutralise Brassy, Yellow Tones On Bonde, Highlighted & Silver Hair. For Bleached, Highlighted And Grey Hair

50% OffLimited time deal

Boosts hydration, neutralises yellow tones.
Leaves hair silky and shiny.
Paraben-free, cruelty-free, authentic ingredients.

Main Highlights

BRASSY BLONDE OR SILVER HAIR calling SOS? We're throwing an Aussie lifeline to leave you with aussomely hydrated hair
SAY G'DAY TO BRIGHT AND HYDRATED HAIR: blonde, grey and highlighted hair will be left boosted, bright and super shiny, Ta-dah
VEGAN FORMULA INFUSED WITH AUSTRALIAN SUPERFOODS: Our Aussie SOS range is vegan, free from animal-derived ingredients or by-products and infused with Australian superfoods
FOR EXTRA HYDRATION AND GOOD RESULTS, also use our Supercharged Repair Hair mask or our SOS Super Serum
THE AUSSIE PHILOSOPHY: “There’s more to life than hair, but it’s a good place to start”

PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml, Neutralises Yellow & Orange Tones, Formulated With Violet & Blue Pigments

PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml, Neutralises Yellow & Orange Tones, Formulated With Violet & Blue Pigments

Intensifies and protects hair colour.
Ideal for diverse hair types.
Brightens and removes brassy tones.

Main Highlights

INTENSIFY HAIR COLOUR WITH PROVOKE BRIGHTENING SHAMPOO & INTENSIVE CONDITIONER FROM THE #1 PURPLE BRAND IN THE UK
HOW DOES THE PURPLE MAGIC WORK? Formulated with anti-oxidants and optical brighteners, this shampoo protects against environmental pollution to safeguard your colour and boost shine, resulting in healthy hair that feels fresh and rejuvenated
WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair
Restore hydration and moisture with keratin enriched intensive conditioner
Brightens hair colour by removing yellow and orange brassy tones

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PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml, Neutralises Yellow & Orange Tones, Formulated With Violet & Blue Pigments

Intensifies and protects hair colour.
Ideal for diverse hair types.
Brightens and removes brassy tones.

Main Highlights

INTENSIFY HAIR COLOUR WITH PROVOKE BRIGHTENING SHAMPOO & INTENSIVE CONDITIONER FROM THE #1 PURPLE BRAND IN THE UK
HOW DOES THE PURPLE MAGIC WORK? Formulated with anti-oxidants and optical brighteners, this shampoo protects against environmental pollution to safeguard your colour and boost shine, resulting in healthy hair that feels fresh and rejuvenated
WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair
Restore hydration and moisture with keratin enriched intensive conditioner
Brightens hair colour by removing yellow and orange brassy tones

PRO:VOKE TOUCH OF SILVER XXL BRIGHTENING PURPLE SHAMPOO 400ML

PRO:VOKE TOUCH OF SILVER XXL BRIGHTENING PURPLE SHAMPOO 400ML

Long-lasting care for hair.
Neutralizes unwanted warm tones.
Restores vibrant hair brightness.

Main Highlights

XXL Size for Long-Lasting Use – 400ml bottle provides extended care for blonde, platinum, white, or grey hair.
Neutralises Yellow & Brassy Tones – Advanced formula with violet and blue pigments counteracts unwanted warm tones for a cool, salon-fresh finish.
Enhances Brightness & Shine – Revives dull, faded hair and restores its vibrant, radiant look.
Gently Cleanses & Refreshes – Removes impurities and product build-up while maintaining hair’s natural moisture balance.
Perfect for Coloured or Natural Hair – Suitable for bleached, highlighted, or naturally blonde and grey hair.

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PRO:VOKE TOUCH OF SILVER XXL BRIGHTENING PURPLE SHAMPOO 400ML

Long-lasting care for hair.
Neutralizes unwanted warm tones.
Restores vibrant hair brightness.

Main Highlights

XXL Size for Long-Lasting Use – 400ml bottle provides extended care for blonde, platinum, white, or grey hair.
Neutralises Yellow & Brassy Tones – Advanced formula with violet and blue pigments counteracts unwanted warm tones for a cool, salon-fresh finish.
Enhances Brightness & Shine – Revives dull, faded hair and restores its vibrant, radiant look.
Gently Cleanses & Refreshes – Removes impurities and product build-up while maintaining hair’s natural moisture balance.
Perfect for Coloured or Natural Hair – Suitable for bleached, highlighted, or naturally blonde and grey hair.

Matrix Hair Shampoo, For Blondes, Greys and Silvers, Tones + Neutralises, Total Results, So Silver, 300ml

Matrix Hair Shampoo, For Blondes, Greys and Silvers, Tones + Neutralises, Total Results, So Silver, 300ml

Neutralizes yellow undertones effectively.
Brightens hair, leaving cool finish.
Short application time needed.

Main Highlights

Uses cool pigments to combat warmth in blonde, grey and silver hair.
Helps to neutralise yellow undertones.
Brightens blonde, silver and grey hair leaving a cool finish. Apply so silver shampoo onto wet hair, leave on for 3 minutes for subtle neutralisation. For maximum neutralisation leave on for 5 minutes.

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Matrix Hair Shampoo, For Blondes, Greys and Silvers, Tones + Neutralises, Total Results, So Silver, 300ml

Neutralizes yellow undertones effectively.
Brightens hair, leaving cool finish.
Short application time needed.

Main Highlights

Uses cool pigments to combat warmth in blonde, grey and silver hair.
Helps to neutralise yellow undertones.
Brightens blonde, silver and grey hair leaving a cool finish. Apply so silver shampoo onto wet hair, leave on for 3 minutes for subtle neutralisation. For maximum neutralisation leave on for 5 minutes.

We scanned 281 products

We reviewed these offers relevant to the Purple Shampoo For Grey Hair within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like KÉRASTASE, OLAPLEX, L'Oréal Professionnel Paris, Botanic Hearth, FANOLA, Aussie, PROVOKE, Matrix, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Purple Shampoo For Grey Hair in the market, we considered we took a deep dive into 1406 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Kérastase Blond Absolu, Anti-Brass Purple Shampoo, Toning, For Cool Blondes and Grey Hair, With Hyaluronic Acid and Edelweiss Flower, Bain Ultra Violet, 250 ml. We love many things about this product by KÉRASTASE. What sets it apart from the competition is Neutralizes brassy, yellow undertones, Offers anti-brassiness protection. , Restores shine and softness.
The best value product for most shoppers and where user satisfaction is continuously the highest is Olaplex Nº.4P Blonde Enhancer Purple Toning Shampoo: Neutralizes Brassiness & Strengthen | Repairs Damages & Hydrates Hair | For Coily, Curly, Straight, and Wavy, 250 mL / 8.5 Fl. Oz. by OLAPLEX based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Purple Shampoo For Grey Hair and the best cost-to-value ratio is Aussie Blonde & Hydrate Purple Shampoo And Conditioner Set With Hair Mask. Neutralise Brassy, Yellow Tones On Bonde, Highlighted & Silver Hair. For Bleached, Highlighted And Grey Hairat Aussie with a 50% discount.
Our list of the best Purple Shampoo For Grey Hair is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.