10 Best Hair Dye in The UK

Last updated on 02/08/2025

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L'Oréal Paris Permanent Hair Colour, Long-Lasting Shine and Intense Colour, For up to 8 Weeks, Preference Vivids (Colorista), Violet 5.26, x1 pack

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Why We Love It

Intense, bold color options.
Long-lasting and shiny.
Includes UV filter protection.

Main Highlights

Permanent hair colour in a new look: L'Oréal Paris Vivids range, For intense, bold colour, shine and radiance, Choose from 14 shades
Results: High-intensity, long-lasting, bold colour, Up to 3X shinier hair, Luminous colour, Lasts up to 8 weeks*
1) Protect hands and shoulders, pour contents from colouring bottle into developer bottle, close and shake, 2) Part your hair into small, even sections, apply colour using applicator tip (see instruction leaflet for development time), 3) Follow with conditioner, then rinse
Liquid Gel technology enriched with UV filter and Vitamin E Derivative, for long-lasting radiance, colour, and shine
Contents: x1 Colouring gel, x1 Developer Cream, x1 Post Colour Conditioner, Violet 5.26

Garnier Olia 8.0 Blonde Permanent Hair Dye, Up to 100% Grey Hair Coverage, Visibly Improved Hair Quality, 3X More Shine, No Ammonia & 60% Oil Powered Formula

25% OffFree Shipping

Why We Love It

60% oil-powered permanent hair dye.
Up to 100% grey coverage.
Officially cruelty-free certified.

Main Highlights

60% OIL POWERED FORMULA*: Garnier Olia is enriched with natural flower oils and is formulated with NO SILICONES and NO AMMONIA for visibly improved hair quality.
MAXIMUM COLOUR PERFORMANCE: Discover long-lasting multi-dimensional colour, up to 100% Grey coverage, 35% smoother hair** & 3X more shine**.
97% WOMEN SAW NO VISIBLE DAMAGE (consumer test using full kit, 256 of 262 agree)
ULTRA SENSORIAL EXPERIENCE: Delicate floral fragrance and non-irritating odour for optimal scalp comfort & non-drip velvety cream for a quick and easy application.
CRUELTY FREE: Vegan formula*** & approved by Cruelty Free International under the Leaping Bunny Programme.
LESS PLASTIC: Garnier Olia now uses 43% less plastic compared to previous kits.

Schwarzkopf LIVE Colour Drops, Vegan, Semi-permanent, Pink Hair Dye, Lasts 2 to 12 Washes, Petal Pink 30 ml

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Why We Love It

Long-lasting with 30 uses per bottle.
Suitable for bleached to dark blonde.
Vegan, Silicone Free Formula.

Main Highlights

Customised colour: Simply mix this hair dye with conditioner for a customisable intensity and an array of different shades - the more drops, the more intense the colour result
Flexible colour: With up to 30 uses per bottle, you can experiment with this temporary hair colour to find your favourite shade - whether bold or subtle
Temporary colour: The Petal Pink hair colour drops last 2-12 washes, depending on the number of drops used, meaning you can change your colour as often as you like
For best results: These semi-permanent purple hair dye drops are designed for use on bleach blonde to dark blonde hair and allow you to create your own unique shade
Caring formula: The vegan* and silicone-free formula of these temporary hair dye drops is nourishing and leaves hair looking healthy and soft

Garnier Nutrisse Ultra Crème Permanent Hair Dye, Up to 100% Grey Coverage, 8-weeks Long-Lasting Colour, No Ammonia, Holly Willoughby (Shade: 10.01 Natural Baby Blonde)

25% OffFree Shipping

Why We Love It

Rich, long-lasting coloration.
Hair strength increased fivefold.
Comprehensive grey hair coverage.

Main Highlights

Rich long-lasting colour
5x stronger hair
2x shiner, silkier & nourished
Up to 100% grey hair coverage
Restoring conditioner enriched with 5 oils

Garnier Nutrisse Ultra Crème Permanent Hair Dye, Up to 100% Grey Coverage, 8-weeks Long-Lasting Colour, No Ammonia, Vegan (Shade: 3 Darkest Brown)

25% OffFree Shipping

Why We Love It

Rich, long-lasting colour impresses.
Strengthens hair remarkably.
Exceptional grey hair coverage.

Main Highlights

Rich long-lasting colour
5x stronger hair
2x shiner, silkier & nourished
Up to 100% grey hair coverage
Restoring conditioner enriched with 5 oils

Schwarzkopf LIVE Intense Colour, Long Lasting Permanent Brown Hair Dye, With Built-In Vibrancy Serum, Up To 70% Grey Coverage, Urban Brown 088

22% OffFree Shipping

Why We Love It

Long lasting vibrant color.
Covers grey beautifully.
Brilliant shine always.

Main Highlights

Long-lasting dye: This permanent brown hair dye for blonde hair gives intense colour thanks to its anti-fade formula; The built-in Vibrancy Serum activates colour at the core of each hair strand for maximum depth
Easy application: Designed for use on light brown to dark brown hair, this vegan hair dye gives rich and long-lasting colour results as well as healthy-looking shine
Full coverage: Get up to 70 percent grey coverage thanks to this nourishing permanent colour hair dye in a rich shade of brown; It is quick and easy to apply
Colour and shine: With a built-in Vibrancy Serum for maximum depth and anti-fade effect, the nourishing dye gives vibrant hair colour and brilliant shine
LIVE commitments: Featuring a vegan* formula that is silicone- and alcohol-free**, this permanent dark brown hair dye also comes in a 100 percent recycled aluminium tube

Clairol Nice'n Easy Crème, Natural Looking Oil Infused Permanent Hair Dye, 3 Brown Black

25% OffFree Shipping

Why We Love It

Natural, multi-tone color.
Soft, shiny results.
100% grey coverage.

Main Highlights

Permanent colour crème hair dye
Natural looking colour with a blend of 3 salon tones and highlights in 1 simple step
Oil infused hair dye delivering soft and shiny results
Gentle on hair and scalp
Long-lasting hair colour that lasts up to 28 washes
100% grey coverage

Clairol Root Touch-Up Permanent Hair Dye, 5G Medium Golden Brown

14% OffFree Shipping

Why We Love It

Blends seamlessly with color.
Quick and easy application.
Lasts up to 3 weeks.

Main Highlights

Ideal for extending colour and covering greys between salon appointments and at-home coluorings, Clairol Root Touch-Up is designed to work on any colour, even salon
The colour crème formula blends flawlessly with your current colour and ensures an even result from root to tip
The salon inspired precision brush ensures a quick and easy application, no mess
100% grey coverage, even on resistant greys
The permanent touch up takes only 10 minutes and lasts up to 3 weeks
Packaging may vary

L'Oréal Paris Casting Crème Gloss, Semi-Permanent Hair Dye, Radiant & Natural Colour, Shade: Ebony Black 200

32% OffFree Shipping

Why We Love It

Ammonia-Free for Natural Finish.
Quick Results in 20 minutes.
Moisturizing Honey Enriched Formula.

Main Highlights

Introducing new formula with 10% Glycolic Gloss Complex for glossy, intensely conditioned & low-commitment colour
Enjoy up to 3x more gloss, up to 4x silkier and visibly healthier hair for up to 32 shampoos
Follow packet instructions and do a patch test 48 hours before use, Mix color and developer wearing gloves, Apply mixture and leave on as directed, Condition and rinse
Ammonia-free conditioning colour for gentle, vibrant results
Contents: 1x L'Oréal Paris Casting Crème Gloss, Semi-Permanent Hair Dye, Radiant & Natural Colour, Shade: Ebony Black 200

Schwarzkopf LIVE Intense Lightener, Permanent Blonde Bleach Hair Dye, With Brigtening Oil Booster, Lifts Hair Up To 9 Levels - Max Blonde 00B

22% OffFree Shipping

Why We Love It

Brightens hair dramatically.
Works on dark hair.
Leaves hair incredibly soft.

Main Highlights

Permanent bleach hair lightener
For light brown to dark brown hair
Lifts hair up to 9 levels
Built-in Brightening Oil Booster
Leaves hair noticeably smooth and touchably soft

9.0

Superb

Save 22%

We scanned 522 products

We reviewed these offers relevant to the Hair Dye within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like L'Oreal Paris, Olia, LIVE, Garnier, Clairol, L'ORÉAL, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Hair Dye in the market, we considered we took a deep dive into 2611 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is L'Oréal Paris Permanent Hair Colour, Long-Lasting Shine and Intense Colour, For up to 8 Weeks, Preference Vivids (Colorista), Violet 5.26, x1 pack. We love many things about this product by L'Oreal Paris. What sets it apart from the competition is Intense, bold color options, Long-lasting and shiny, Includes UV filter protection.
The best value product for most shoppers and where user satisfaction is continuously the highest is Garnier Olia 8.0 Blonde Permanent Hair Dye, Up to 100% Grey Hair Coverage, Visibly Improved Hair Quality, 3X More Shine, No Ammonia & 60% Oil Powered Formula by Olia based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Hair Dye and the best cost-to-value ratio is L'Oréal Paris Casting Crème Gloss, Semi-Permanent Hair Dye, Radiant & Natural Colour, Shade: Ebony Black 200at L'ORÉAL with a 32% discount.
Our list of the best Hair Dye is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best Hair Dye in The UK

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We scanned 522 products

We concluded that: