10 Best Smart Tv in The UK

Last updated on 14/08/2025

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Samsung Crystal UHD 43" U7000F 4K, Crystal Processor 4k, 4k Upscaling, Object Tracking Sound Lite, One UI Tizen, Smart TV, 2025

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Why We Love It

Stunning 4K picture clarity.
Custom recommendations for easy access.
Exciting gaming without a console.

Main Highlights

4K Upscaling & Crystal Processor 4K: Greater clarity guaranteed with intelligent 4K picture enhancement
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Gaming Hub: Play 1000s of games from Xbox and more. No console required.*
Object Tracking Sound Lite: Sound that follows the action on screen
MetalStream Design: Expertly engineered for a slim profile and tidy cabling

LG 32LQ63806LC 32inch LED Full HD Smart TV, Model 2024

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Why We Love It

Incredible Full HD visual experience.
Immersive AI sound enhancement.
Ultimate gaming with Optimiser.

Main Highlights

Sharp Full HD viewing with intelligent processor for a vibrant picture
Immersive sound quality with AI Sound
webOS smart platform with Freeview Play, Netflix, Disney+ and more
Superb movie experience with HDR
Enhance your gaming experience with built in Game Optimiser

Samsung UE50CU7100 50 inch Smart UHD HDR 4K TV

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Why We Love It

Stunning 4K visual experience.
Convenient console-free gaming.
Adaptive sound customization.

Main Highlights

Watch Television In Stunning 4K Definition - Our Crystal UHD HDR Smart TV uses a 4K Processor that upscales the content you are watching to stunning 4K for a brilliant picture with sharp focus, dazzling colours and jaw dropping contrast.
Stream What You Want & Enjoy Console Free Gaming - Our Samsung TV has BBC iPlayer, Prime Video, ITV Player, Netflix & many more all built in as well as digital channels and a built-in gaming TV hub for console free Xbox, Ge-Force & Nvidia Gaming.
Sound That Suits You With Adaptive Sound - Our 4K TV works to match sound to your favourite content. Adaptive Sound tweaks the volume and settings based on the content so you get the perfect sound every time. Add a Samsung Soundbar for Q-Symphony.
Smart Things & Video Call Apps - Our Crystal Ultra HD 4K Samsung TV gives you even more connectivity. Smart Things allows your Samsung devices to network and you can control your home from your phone, and video calling makes conversations more comfortable.
Start Experiencing Samsung TVs - We believe a TV is more than something you watch. It should inspire, amaze, envelop and immerse you. From quality picture, to elegant design, our TVs push the boundaries of what is possible and what a TV can be.

Toshiba UF3F 50 Inch Fire 4K HDR TV, TRU Picture Engine, HDR10, Dolby Vision & Atmos, Sound by Onkyo, DTS Virtual X, Alexa Voice Remote

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Why We Love It

Ultra-vivid 4K HDR quality.
Amazing cinematic sound experience.
Personalised user profiles available.

Main Highlights

Experience unparalleled 4K HDR with Dolby Vision for ultra-vivid picture quality, brighter highlights, and deeper blacks, delivering the ultimate viewing experience.
Dolby Atmos and Sound by Onkyo delivers immersive sound waves that flow around you and the room, creating a truly cinematic experience.
Fire TV makes it easy with all your favourite content on one easy-to-navigate home screen.
Customise your viewing experience with user profiles. Create your own world of entertainment by adding titles to your watchlist and getting personalised recommendations.
Press and ask Alexa to discover new content, adjust the volume, change channels or even control smart home devices.

Hisense 43 Inch 4K Smart TV 43A6NTUK - Dolby Vision, Game Mode PLUS with 60Hz VRR ALLM, Smooth Motion, AI Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ & Now TV (2024 Model)

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Why We Love It

Superior visuals with Direct Full Array.
Enhanced viewing experience with Dolby Vision.
Seamless navigation with VIDAA TV.

Main Highlights

Picture Quality: 4K Ultra HD 3840×2160 | 60Hz Refresh Rate | Dolby Vision | HDR 10 | MEMC | ALLM | VRR
Sound: 14Watts Speakers | DTS Virtual: X
Connectivity: Dual Band Wifi (2.4G and 5G) | Bluetooth 5.0 | Airplay 2 | Share to TV | 2 x USB 2.0 Ports to connect hard drives and other USB devices | 3 * HDMI 2.1 compliant (eARC, ALLM, VRR) to connect latest gaming consoles, set top box, Blu-ray Players
Smart TV Features: VIDAA U7.6 OS| Alexa Built-in | Voice Remote | Apple Home | Work with Google Home | Supported Apps: Freely, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Design: Dual Stand | Bezelless Design
ESG Features: Green Packaging | Energy Saving Mode | Energy Saving Light Sensor
Warranty Information: 2 year warranty provided by Hisense

LG LED LQ60 43" FHD Smart TV, 2023

20% OffFree Shipping

Why We Love It

Stereo audio enhances viewing pleasure.
Voice-controlled for added convenience.
Wi-Fi connectivity boosts versatility.

Main Highlights

Sharp Full HD resolution.
Smart α5 AI Processor Gen5 for optimised images.
Smart connectivity including AirPlay.
webOS with built-in streaming apps.
Game Optimiser for enhanced gaming.

Philips 40PHS6009 Full HD LED Smart TV - 40 Inch Display with Pixel Plus, Titan OS Platform and Dolby Digital Sound, Works with Alexa and Google Voice Assistant - Matt Black

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Why We Love It

Sharp, optimized picture quality.
Immersive Dolby Audio experience.
Eco-friendly, sustainable materials.

Main Highlights

SHARP PICTURE: Love everything you watch on this HD LED TV. Philips Pixel Plus engine optimizes picture quality to deliver sharp images, rich colours, and smooth motion. You get the best possibleviewing experience every time.
TITAN OS PLATFORM: Find what you love with our TITAN OS smart TV platform. Enjoying a series? Continue watching straight from the home screen. Looking for something new? Browse categories and see suggestions from top streaming services in one place.
DOLBY AUDIO: Be immersed in your favorite shows and movies. This LED smart TV supports Dolby Audio for crisper, clearer sound. Whatever you love to watch, youll hear it better.
SUSTAINABLE MATERIALS: With its almost bezel-free screen, this sleek 4K UHD TV looks great in any room. The TV remote uses recycled plastic, our packaging uses FSC-certified recycled cardboard, and inserts are printed on recycled paper.
AI VOICE CONTROL: You can ask Alexa to control the TV via Alexa-enabled devices, or you can control your TV via Google smart speakers.Use your voice to find movies and shows, get recommendations, and more.

Hisense 40 Inch Smart TV 40A4NTUK - FHD Resolution, Natural Colour Enhancer, DTS Virtual:X & Dolby Audio, AI Sports Mode, VIDAA OS with Youtube, Netflix and Disney+ and Freeview Play (2024 Model)

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Why We Love It

FHD resolution enhances viewing pleasure.
High Contrast boosts visual depth.
Color and Depth Enhancers impress.

Main Highlights

Picture Quality: Full HD (1920x1080) | Refresh Rate: 60 hertz | 178 wide viewing angle | AI Sports Mode
Sound: 14 Watts Speakers | DTS Virtual: X
Connectivity: WiFi Built-in| Screen Mirroring |2 x USB 2.0 Ports to connect hard drives and other USB devices | 2 x HDMI 1.4 (HDMI 1 eARC supported) to connect latest gaming consoles, set-top box, Blu-ray Players | Ethernet | 3.5mm earphone Jack
Design: Dual Stand | Bezelless Design
Smart TV Features: VIDAA U7 OS| Supported Apps: Freeview Play, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Warranty Information: 2 year warranty provided by Hisense
ESG Features: Green Packaging

Amazon Fire TV 32-inch 2-Series (Newest gen) | 720p HD smart TV

32% OffFree Shipping

Why We Love It

High Definition viewing experience.
Access entertainment instantly.
Free content availability.

Main Highlights

High definition TV: bring films and TV series to life in HD 720p resolution, with support for HDR 10, HLG and Dolby Digital Audio.
All your entertainment in one place: Fire TV gives you quick access to live TV, video games and music. You can stream over a hundred thousand films and TV programmes with subscriptions to Netflix, Prime Video, Disney+ and more.
Stream for free: watch free films and TV episodes with apps, such as YouTube, Pluto TV, Tubi and more.
Watch from room to room: All of your films and series from Fire TV devices will stay in sync, for a seamless viewing experience from one room to the next.
Smart and always getting smarter: Fire TV adds new Alexa skills, features, smart home capabilities and voice functionality all the time.
Press and ask Alexa: use the Fire TV Alexa Voice Remote to find your favourite content, get sports updates, control smart home devices and more.
Connect all your devices: use the 2 standard HDMI inputs to connect to satellite TV and video game consoles. Use the HDMI ARC to input audio equipment for enhanced sound.
Wireless Bluetooth listening: connect Bluetooth headphones for private listening to watch TV without disturbing those around you.
Games on Fire TV: discover, explore and play games from the Amazon Appstore, Luna and Twitch.

Toshiba 40LF2F53DB, 40 Inch Full HD Fire TV, TRU Resolution, TRU Micro Dimming, HDR10, Dolby Audio

15% OffFree Shipping

Why We Love It

Improves contrast for clarity.
Enhanced sound with Dolby Audio.
Access all content easily.

Main Highlights

TRU Micro Dimming improves contrast, focussing on all the different regions of the image. TRU Resolution upscales a wide variety of non-HD content, delivering a more refined image that feels fully immersive.
Dial up the impact of your entertainment with the enhanced sound of Dolby Audio. It delivers crystal clarity, easy-to-hear dialogue, great detail, and realistic surround sound to make the entertainment you love even better.
Step into the action with increased clarity and detail.
High Dynamic Range offers better contrast, greater brightness levels and a wider colour palette. Films and TV shows will look more life-like with supported content.
Get right to your good stuff - Fire TV is designed for TV watchers. With all of your favourite films, TV shows, apps, and other content in one place, you can access whatever you’re in the mood for.

8.9

Excellent

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We scanned 553 products

We reviewed these offers relevant to the Smart Tv within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like Samsung, LG, Toshiba, Hisense, Philips, Amazon, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Smart Tv in the market, we considered we took a deep dive into 2766 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Samsung Crystal UHD 43" U7000F 4K, Crystal Processor 4k, 4k Upscaling, Object Tracking Sound Lite, One UI Tizen, Smart TV, 2025. We love many things about this product by Samsung. What sets it apart from the competition is Stunning 4K picture clarity. , Custom recommendations for easy access. , Exciting gaming without a console. .
The best value product for most shoppers and where user satisfaction is continuously the highest is LG 32LQ63806LC 32inch LED Full HD Smart TV, Model 2024 by LG based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Smart Tv and the best cost-to-value ratio is LG 32LQ63806LC 32inch LED Full HD Smart TV, Model 2024at LG with a 43% discount.
Our list of the best Smart Tv is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best Smart Tv in The UK

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Cello 19 inch Smart Frameless TV C1924WSH, Mains Powered, WebOS by LG, Freeview Play, FreeSat, Bluetooth, Pitch Perfect Speakers, UK Made, Ideal for Kitchen, Bedroom or Small Spaces

We scanned 553 products

We concluded that: