10 Best Smart Tv in The UK

Last updated on 25/07/2025

Advertising disclosure

Toshiba 65UV2F53DBU 4K Smart VIDAA TV, Ultra HD, HDR10, Freely, Disney+, Prime Video, Netflix, Dolby Atmos, Dolby Vision, Sound by Onkyo, Works with Alexa, Works with Google Assistant, VIDAA Voice

7% Off

Why We Love It

Enhanced sound with Dolby Audio.
TRU Resolution upscales content.
High Dynamic Range support.

Main Highlights

TRU Flow reduces image judder, even during rapid cuts and fast-moving scenes. Plus, TRU Resolution upscales a range of non-4K content to create a more high-resolution image, drawing you into a truly vivid experience.
Enjoy a 4K HDR experience like no other. With Dolby Vision HDR, your viewing is enhanced with ultra-vivid picture quality. Dolby Vision features colours never before seen, highlights up to 40 times brighter than standard, and blacks 10 times darker. All of this combines to give you the best possible viewing experience.
With Dolby Atmos, immersive sound waves flow around you and the room, creating a truly cinematic experience Combined with Sound by Onkyo, you'll have everything you need for an unforgettable sound experience.
VIDAA tv is a new way to enjoy your favorite TV shows - live TV and streaming channels together on your TV's programming guide. Its live TV! Choose what you want to watch from the guide and channel list, alongside digital, cable, or satellite TV programming. VIDAA tv features movies, TV shows, cooking shows, music, documentaries, and so much more. No login required and no app download. VIDAA tv is 100% free.
Make your TV experience effortless with your preferred voice assistant. From TV search to navigation, Alexa, Google Home, or VIDAA Voice ensures easy access to your favorite TV entertainment and smart home control. With VIDAA, you have a choice.

Samsung DU8070 Crystal UHD 4K 43" Smart TV, With Object Tracking Sound Lite, AirSlim, Gaming Hub, Crystal Processor 4K, Smart TV powered by Tizen, UE43DU8070UXXU, English Model (2024)

20% OffFree Shipping

Why We Love It

Stunning clarity with 4K processor.
Fascinating AirSlim, sleek design.
Smart TV, Gaming hub.

Main Highlights

Samsung Smart TV with Dynamic Crystal Colour: Everything you watch comes to life in over a billion colours, 64x more than conventional LED TVs
Experience Pristine Clarity: Enhance your experience and upgrade your picture and sound quality, with a powerful 4K processor
Fascinating AirSlim design: A stunningly slim and sleek design, from every angle
Samsung Smart & Gaming Hub: All your favourite smart TV and gaming apps in one place, Play the latest games from Xbox, Blacknut, Nvidia and more, straight from your TV. No console required.¹
Scope of delivery: 1 x Samsung 43" DU8070 Crystal UHD, Object Tracking Sound Lite, AirSlim, Gaming Hub, Crystal Processor 4K, Smart TV powered by Tizen, UE43DU8070UXXU, English Model (2024)

Hisense 55 Inch 4K QLED Smart TV 55A7NQTUK - Quantum Dot Colour, 4K AI Processor, Dolby Vision Atmos, Smooth Motion, Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ (2024 Model)

13% Off

Why We Love It

Quantum Dot promises vibrant colors.
Direct Array ensures hypnotizing blacks.
Share-to-TV function enhances utility.

Main Highlights

Picture Quality: Quantum Dot Technology | 4K Ultra HD 3840×2160 | 60Hz Refresh Rate | Dolby Vision | HDR 10 | HDR 10+ Decoding | MEMC | ALLM | VRR
Sound: 20 Watts Speakers | DTS Virtual: X | Dolby Atmos
Connectivity: Dual Band Wifi (2.4G and 5G) | Bluetooth 5.0 | Airplay 2 | Share to TV | 2 x USB 2.0 Ports to connect hard drives and other USB devices | 3 * HDMI 2.1 compliant (eARC, ALLM, VRR) to connect latest gaming consoles, set top box, Blu-ray Players
Smart TV Features: VIDAA U7.6 OS| Alexa Built-in | Voice Remote | Apple Home | Work with Google Home | Supported Apps: Freely, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Design: Dual Stand | Cable Solution | Bezelless Design
AI Features: AI Sports Mode | AI Picture | AI Adaptive Depth
Certification: 4K HDR Immersive | TÜV Rheinland Certified Low Blue Light | TÜV Rheinland Certified Protected Privacy
ESG Features: Green Packaging | Energy Saving Mode | Energy Saving Light Sensor
Warranty Information: 2 year warranty provided by Hisense

Philips Ambilight 43PUS8109 4K LED Smart TV - 43 Inch Display with Pixel Precise Ultra HD, Titan OS Platform and Dolby Atmos Sound, Works with Alexa and Google Voice Assistant - Satin Chrome

Free Shipping

Why We Love It

Immersive Ambilight experience.
Ultra-sharp 4K quality.
Dolby Atmos sound immersion.

Main Highlights

AMBILIGHT TV: The only TVs with integrated LED lights on the back that react to what you watch, immersing you in a halo of colourful light. It changes everything: your TV seems bigger, and you’ll be drawn deeper into your favourite entertainment
ULTRA-SHARP PICTURE: Love everything you watch on this 4K (UHD) LED Ambilight TV. Philips Pixel Precise Ultra HD engine optimizes picture quality to deliver ultra-sharp images, rich colours and smooth motion
TITAN OS PLATFORM: Find what you love with our TITAN OS smart TV platform. Enjoying a series? Continue watching straight from the home screen. Looking for something new? Browse categories and see suggestions from top streaming services in one place
DOLBY ATMOS: Pulls you in deeper by placing sound effects in the space around and above you. Whether it's spaceships flying overhead or quiet footsteps sneaking up from behind, you'll feel like you're right in the middle of the action
GREAT FOR GAMING: Ambilight's gaming mode and HDMI 2.1 gets the best from your console, with variable refresh rate (VRR) support, fast gameplay and smooth graphics. A low-input-lag setting activates automatically when you turn on your console

Hisense 43 Inch 4K Smart TV 43E6NTUK - Dolby Vision, Game Mode PLUS with 60Hz VRR ALLM, Smooth Motion, AI Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ & Now TV (2024 Model)

Free Shipping

Why We Love It

Direct Full Array offers precision.
Dolby Vision enhances viewing experience.
Share-to-TV ensures seamless connectivity.

Main Highlights

Picture Quality: 4K Ultra HD 3840×2160 | 60Hz Refresh Rate | Dolby Vision | HDR 10 | HDR 10+ Decoding | MEMC | ALLM | VRR
Sound: 14Watts Speakers | DTS Virtual: X
Connectivity: Dual Band Wifi (2.4G and 5G) | Bluetooth 5.0 | Airplay 2 | Share to TV | 2 x USB 2.0 Ports to connect hard drives and other USB devices | 3 * HDMI 2.1 compliant (eARC, ALLM, VRR) to connect latest gaming consoles, set top box, Blu-ray Players
Smart TV Features: VIDAA U7.6 OS | Alexa Built-in | Voice Remote | Apple Home | Work with Google Home | Supported Apps: Freely, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Design: Dual Stand | Bezelless Design
AI Features: AI Sports Mode | AI Picture | AI Adaptive Depth
Certification: TÜV Rheinland Certified Low Blue Light | TÜV Rheinland Certified Protected Privacy
ESG Features: Green Packaging | Energy Saving Mode | Energy Saving Light Sensor
Warranty Information: 2 year warranty provided by Hisense

LG 32LQ63806LC 32inch LED Full HD Smart TV, Model 2024

43% OffFree Shipping

Why We Love It

Incredible Full HD visual experience.
Immersive AI sound enhancement.
Ultimate gaming with Optimiser.

Main Highlights

Sharp Full HD viewing with intelligent processor for a vibrant picture
Immersive sound quality with AI Sound
webOS smart platform with Freeview Play, Netflix, Disney+ and more
Superb movie experience with HDR
Enhance your gaming experience with built in Game Optimiser

Toshiba UF3F 50 Inch Fire 4K HDR TV, TRU Picture Engine, HDR10, Dolby Vision & Atmos, Sound by Onkyo, DTS Virtual X, Alexa Voice Remote

Free Shipping

Why We Love It

Ultra-vivid 4K HDR quality.
Amazing cinematic sound experience.
Personalised user profiles available.

Main Highlights

Experience unparalleled 4K HDR with Dolby Vision for ultra-vivid picture quality, brighter highlights, and deeper blacks, delivering the ultimate viewing experience.
Dolby Atmos and Sound by Onkyo delivers immersive sound waves that flow around you and the room, creating a truly cinematic experience.
Fire TV makes it easy with all your favourite content on one easy-to-navigate home screen.
Customise your viewing experience with user profiles. Create your own world of entertainment by adding titles to your watchlist and getting personalised recommendations.
Press and ask Alexa to discover new content, adjust the volume, change channels or even control smart home devices.

Samsung DU7100 43" Crystal UHD SmartTV, With Crystal Processor 4K, PurColour, Object Tracking Sound Lite, Gaming Hub, Smart TV powered by Tizen, UE43DU7100KXXU, UK Model (2024)

Why We Love It

Clear color every watch.
Powerful 4K processor.
Tailored app recommendations.

Main Highlights

Samsung Smart TV With PurColour: Lose yourself in clear colour every time you watch.
Experience Pristine Clarity: Enhance your experience and upgrade your picture and sound quality, with a powerful 4K processor, With object tracking sound lite experience sound that moves with the action on-screen
Samsung Smart & Gaming Hub: All your favourite smart TV and gaming apps in one place, Play the latest games from Xbox, Blacknut, Nvidia and more, straight from your TV. No console required.¹
Samsung Smart TV powered by Tizen*: Get tailored recommendations from your favourite Smart apps, including Netflix, BBC iPlayer, Disney+ and more…
Scope of delivery: 1 x Samsung DU7100 43" Crystal UHD SmartTV, With Crystal Processor 4K, PurColour, Object Tracking Sound Lite, Gaming Hub, Smart TV powered by Tizen, UE43DU7100KXXU, UK Model (2024)

LG LED LQ60 43" FHD Smart TV, 2023

20% Off

Why We Love It

Stereo audio enhances viewing pleasure.
Voice-controlled for added convenience.
Wi-Fi connectivity boosts versatility.

Main Highlights

Sharp Full HD resolution.
Smart α5 AI Processor Gen5 for optimised images.
Smart connectivity including AirPlay.
webOS with built-in streaming apps.
Game Optimiser for enhanced gaming.

Hisense 40 Inch Smart TV 40A4NTUK - FHD Resolution, Natural Colour Enhancer, DTS Virtual:X & Dolby Audio, AI Sports Mode, VIDAA OS with Youtube, Netflix and Disney+ and Freeview Play (2024 Model)

11% OffFree Shipping

Why We Love It

FHD resolution enhances viewing pleasure.
High Contrast boosts visual depth.
Color and Depth Enhancers impress.

Main Highlights

Picture Quality: Full HD (1920x1080) | Refresh Rate: 60 hertz | 178 wide viewing angle | AI Sports Mode
Sound: 14 Watts Speakers | DTS Virtual: X
Connectivity: WiFi Built-in| Screen Mirroring |2 x USB 2.0 Ports to connect hard drives and other USB devices | 2 x HDMI 1.4 (HDMI 1 eARC supported) to connect latest gaming consoles, set-top box, Blu-ray Players | Ethernet | 3.5mm earphone Jack
Design: Dual Stand | Bezelless Design
Smart TV Features: VIDAA U7 OS| Supported Apps: Freeview Play, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Warranty Information: 2 year warranty provided by Hisense
ESG Features: Green Packaging

8.9

Excellent

Save 11%

We scanned 1514 products

We reviewed these offers relevant to the Smart Tv within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like Toshiba, Samsung, Hisense, Philips TV, LG, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Smart Tv in the market, we considered we took a deep dive into 7571 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Toshiba 65UV2F53DBU 4K Smart VIDAA TV, Ultra HD, HDR10, Freely, Disney+, Prime Video, Netflix, Dolby Atmos, Dolby Vision, Sound by Onkyo, Works with Alexa, Works with Google Assistant, VIDAA Voice. We love many things about this product by Toshiba. What sets it apart from the competition is Enhanced sound with Dolby Audio, TRU Resolution upscales content, High Dynamic Range support.
The best value product for most shoppers and where user satisfaction is continuously the highest is Samsung DU8070 Crystal UHD 4K 43" Smart TV, With Object Tracking Sound Lite, AirSlim, Gaming Hub, Crystal Processor 4K, Smart TV powered by Tizen, UE43DU8070UXXU, English Model (2024) by Samsung based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Smart Tv and the best cost-to-value ratio is LG 32LQ63806LC 32inch LED Full HD Smart TV, Model 2024at LG with a 43% discount.
Our list of the best Smart Tv is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best Smart Tv in The UK

Related Deals You Might Like for Smart Tv

Toshiba 32WF2F53DB HD Ready Smart Fire TV

RCA Roku TV 32" Smart TV, RK32HN1 32 Inch HD TV with Apple TV+ BBC Netflix Freeview, DVB-T2/T Dolby Audio HDMI USB, Ideal Television for Small Lounge

TCL 32SF540K 32-inch FHD Smart Television - HDR & HLG-Dolby Audio-DTS Virtual X/DTS-HD-Metal Bezel-less-Dual-band Wifi 5-with Fire OS 7 system

Toshiba 24WF2F53DB 24 Inch HD Ready Smart TV, TRU Resolution, TRU Micro Dimming, HDR10, Dolby Audio

Philips 40PHS6009 Full HD LED Smart TV - 40 Inch Display with Pixel Plus, Titan OS Platform and Dolby Digital Sound, Works with Alexa and Google Voice Assistant - Matt Black

T4TEC TT32WEB21K TV- 32-Inch HD Smart Television powered by webOS Prime video, Netflix, BBC iPlayer, itv player with magic remote, Bluetooth, Wi-fi British designed [Energy Class F]

Finlux MF24F 40 inch FHD, Smart, Fire TV, HDR10, Dolby Audio, DTS Virtual X, DTS HD

Toshiba 40LF2F53DB, 40 Inch Full HD Fire TV, TRU Resolution, TRU Micro Dimming, HDR10, Dolby Audio

TCL 32S5400AFK 32-inch Television, HDR, FHD, Smart TV Powered by Android TV, Bezeless design (Kids Mode, Dolby Audio, compatible with Google assistant)

Amazon Fire TV 32-inch 2-Series (Newest gen) | 720p HD smart TV

We scanned 1514 products

We concluded that: