10 Best Smart Tv 43 Inch in The UK

Last updated on 05/09/2025

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Best Choice

9.7

Exceptional

Sony

Sony BRAVIA, KD-43X75WL, 43 Inch, LED, Smart TV, 4K HDR, Google TV, ECO PACK, BRAVIA CORE, Narrow Bezel Design

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Why We Love It

Stunning, real-time picture quality.
Astonishing, deep sound experience.
Enhanced, smooth gaming features.

Main Highlights

STUNNING PICTURE QUALITY: The X1 Processor is the power behind these bright, colourful pictures, analysing content in real-time, and, paired with Dolby Vision, enhancing everything you watch
ASTONISHING SOUND QUALITY: Unique X-Balanced Speaker Unit delivers ideal quality sound and powerful bass for a richer, deeper, and more rewarding audio experience
DESIGN: The TV has been designed in our signature, minimalistic style to keep your focus on what's important - the picture. With a Hairline Finish and Slim Blade fixed Stand, the X75WL will suit any interior.
GAMING FEATURES: An ideal gaming TV, the X75WL features Auto Low Latency Mode in HDMI 2.1 for smooth, responsive gameplay, as well as Auto HDR Tone Mapping to reveal crucial details in the darkest and brightest parts of the screen, there's even a dedicated Gaming Menu that includes the brand-new Crosshair and Custom Screen features they could be the secret to your next win
APPS AND FEATURES: You will access 700,000+ movies and TV episodes from across your streaming services on this Google TV, and everything is organised to suit your personal interests

Hisense 43 Inch 4K QLED Smart TV 43A7NQTUK - Quantum Dot Colour, 4K AI Processor, Dolby Vision Atmos, Smooth Motion, Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ (2024 Model)

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Why We Love It

Vibrant, precise colors with Quantum Dot.
Exceptional brightness and contrast.
Immersive, lifelike Dolby Atmos sound.

Main Highlights

Picture Quality: Quantum Dot Technology | 4K Ultra HD 3840×2160 | 60Hz Refresh Rate | Dolby Vision | HDR 10 | HDR 10+ Decoding | MEMC | ALLM | VRR
Sound: 14Watts Speakers | DTS Virtual: X | Dolby Atmos
Connectivity: Dual Band Wifi (2.4G and 5G) | Bluetooth 5.0 | Airplay 2 | Share to TV | 2 x USB 2.0 Ports to connect hard drives and other USB devices | 3 * HDMI 2.1 compliant (eARC, ALLM, VRR) to connect latest gaming consoles, set top box, Blu-ray Players
Smart TV Features: VIDAA U7.6 OS| Alexa Built-in | Voice Remote | Apple Home | Work with Google Home | Supported Apps: Freely, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Design: Dual Stand | Cable Solution | Bezelless Design
AI Features: AI Sports Mode | AI Picture | AI Adaptive Depth
Certification: 4K HDR Immersive | TÜV Rheinland Certified Low Blue Light | TÜV Rheinland Certified Protected Privacy
ESG Features: Green Packaging | Energy Saving Mode | Energy Saving Light Sensor
Warranty Information: 2 year warranty provided by Hisense

Amazon Fire TV 43-inch Omni QLED series 4K (Newest gen) | UHD smart TV, Dolby Vision IQ, hands free with Alexa

35% OffFree Shipping

Why We Love It

Incredible 4K Quantum Dot Display.
Advanced HDR for realism.
Hands-Free control with Alexa.

Main Highlights

Stunning 4K Quantum Dot Display (QLED): makes films, TV programmes and live sport pop in brighter, richer and more lifelike colours.
Advanced HDR: scenes leap off the screen in deep, realistic colour with Dolby Vision IQ and HDR10+ Adaptive. HDR10 and HLG are also supported.
Adaptive Brightness: Fire TV automatically optimises the brightness of films and TV programmes through a built-in sensor that detects the lighting in your room.
Fire TV Ambient Experience: turns your TV screen into a canvas for displaying over a thousand pieces of free artwork, personal photos, helpful Alexa widgets and more.
Watch What You Want: stream over a hundred thousand films and TV programmes. Watch favourites with subscriptions to Netflix, Prime Video, Disney+ and more.
Hands-Free TV with Alexa: with built-in microphones, just ask to turn on the TV, and find, launch or control content, so you can put down the remote.
Connect All Your Devices: use the 4 HDMI inputs to connect to satellite TV and video game consoles. The HDMI eARC lets you add audio equipment for enhanced sound.
Designed to Protect Your Privacy: built with privacy protection and controls, including a switch that electronically disconnects the microphones.

Samsung 43" QLED Q7FA 4K, Q4 AI Processor, 100% Colour Volume with Quantum Dot, Knox Security, Endless Free Content, Samsung Vision AI Smart TV, 2025

32% Off

Why We Love It

Stunning 4K picture quality.
Vibrant colors and brightness.
Immersive sound experience.

Main Highlights

4K Upscaling & Q4 AI Gen1 Processor : AI brings true-to-life 4K detail to every picture
100% Colour Volume* with True Quantum Dot: A lifelike viewing experience with vivid colour and boosted brightness
Object Tracking Sound Lite: Sound that follows the action on screen
Smart TV powered by Tizen OS: Watch and play. Get tailored recommendations from your favourite gaming and streaming apps*
Slim Look: A beautifully slim design blends into your décor

Toshiba 43QF5D53DB QLED 4K Smart Fire TV, TRU Picture Engine, Ultra HD, HDR10, Freeview, Disney+, Prime, Netflix, Dolby Vision & Atmos, Sound by Onkyo, Alexa, HDMI 2.1, Bluetooth, Airplay

36% Off

Why We Love It

Experience immersive true colour precision.
Enjoy remarkably detailed 4K viewing.
Navigate content with Alexa's help.

Main Highlights

Experience true colour, QLED offers a range of 1 billion colour shades for picture precision like never before.
Cinematic resolution. Get a TRU-ly smooth, upscaled and more detailed viewing thanks to our TRU picture engine technology.
Enjoy picture perfect, 4K HDR content like no other. Combined with Dolby Vision, experience highlights up to 40 times brighter than standard, and blacks that are 10 times darker.
Everything you need to create an epic sound experience. Seamlessly combining Dolby Atmos, internal subwoofer* and speakers, designed by Onkyo.
Fire TV makes it easy with all your favourite content on one easy-to-navigate home screen.
Press and ask Alexa to discover new content, adjust the volume, change channels or even control compatible smart home devices. Connect compatible smart home devices to your Fire TV and ask Alexa to turn off the lights, adjust the temperature, or use picture-in-picture to see who’s at the front door.

LG 43UA73006LA 43-Inch 4K Ultra HD HDR Smart TV (webOS 25 Platform with AI Concierge, alpha 7 AI Processor 4K Gen8, Game Optimiser & ALLM, 60Hz) [Model 2025]

25% OffFree Shipping

Why We Love It

Stunning 4K Ultra HD picture.
Smart processor enhances viewing experience.
Game Optimiser elevates gameplay performance.

Main Highlights

Sharp 4K Ultra HD picture
Smart processor with 4K Upscaling and more
Smart webOS platform with advanced AI functionality plus all your favourite streaming services
Instant movie theatre with FILMMAKER mode and HDR
Enhance your gaming experience with built in Game Optimiser & ALLM

LG LED LQ60 43" FHD Smart TV, 2023

18% OffFree Shipping

Why We Love It

Stereo audio enhances viewing pleasure.
Voice-controlled for added convenience.
Wi-Fi connectivity boosts versatility.

Main Highlights

Sharp Full HD resolution.
Smart α5 AI Processor Gen5 for optimised images.
Smart connectivity including AirPlay.
webOS with built-in streaming apps.
Game Optimiser for enhanced gaming.

Hisense 43 Inch 4K Smart TV 43E6NTUK - Dolby Vision, Game Mode PLUS with 60Hz VRR ALLM, Smooth Motion, AI Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ & Now TV (2024 Model)

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Why We Love It

Direct Full Array offers precision.
Dolby Vision enhances viewing experience.
Share-to-TV ensures seamless connectivity.

Main Highlights

Picture Quality: 4K Ultra HD 3840×2160 | 60Hz Refresh Rate | Dolby Vision | HDR 10 | HDR 10+ Decoding | MEMC | ALLM | VRR
Sound: 14Watts Speakers | DTS Virtual: X
Connectivity: Dual Band Wifi (2.4G and 5G) | Bluetooth 5.0 | Airplay 2 | Share to TV | 2 x USB 2.0 Ports to connect hard drives and other USB devices | 3 * HDMI 2.1 compliant (eARC, ALLM, VRR) to connect latest gaming consoles, set top box, Blu-ray Players
Smart TV Features: VIDAA U7.6 OS | Alexa Built-in | Voice Remote | Apple Home | Work with Google Home | Supported Apps: Freely, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
Design: Dual Stand | Bezelless Design
AI Features: AI Sports Mode | AI Picture | AI Adaptive Depth
Certification: TÜV Rheinland Certified Low Blue Light | TÜV Rheinland Certified Protected Privacy
ESG Features: Green Packaging | Energy Saving Mode | Energy Saving Light Sensor
Warranty Information: 2 year warranty provided by Hisense

Toshiba 43UV2F53DBU 4K Smart VIDAA TV, Ultra HD, HDR10, Freely, Disney+, Prime Video, Netflix, Dolby Atmos, Dolby Vision, Sound by Onkyo, Works with Alexa, Works with Google Assistant, VIDAA Voice

5% OffFree Shipping

Why We Love It

Eliminates image judder seamlessly.
Ultra-vivid 4K HDR viewing.
Cinematic Dolby Atmos sound.

Main Highlights

TRU Flow reduces image judder, even during rapid cuts and fast-moving scenes. Plus, TRU Resolution upscales a range of non-4K content to create a more high-resolution image, drawing you into a truly vivid experience.
Enjoy a 4K HDR experience like no other. With Dolby Vision HDR, your viewing is enhanced with ultra-vivid picture quality. Dolby Vision features colours never before seen, highlights up to 40 times brighter than standard, and blacks 10 times darker. All of this combines to give you the best possible viewing experience.
With Dolby Atmos, immersive sound waves flow around you and the room, creating a truly cinematic experience Combined with Sound by Onkyo, you'll have everything you need for an unforgettable sound experience.
VIDAA tv is a new way to enjoy your favorite TV shows - live TV and streaming channels together on your TV's programming guide. Its live TV! Choose what you want to watch from the guide and channel list, alongside digital, cable, or satellite TV programming. VIDAA tv features movies, TV shows, cooking shows, music, documentaries, and so much more. No login required and no app download. VIDAA tv is 100% free.
Make your TV experience effortless with your preferred voice assistant. From TV search to navigation, Alexa, Google Home, or VIDAA Voice ensures easy access to your favorite TV entertainment and smart home control. With VIDAA, you have a choice.

RCA Roku 43 Inch 4K Smart TV, 43" Ultra HD TV with AppleTV+ BBC Netflix Freeview Play, HDR Dolby Audio DVB-T2/T 3 x HDMI 2 x USB 2.0 Port UHD Television, Ideal Large Screen for Living Room

16% OffFree Shipping

Why We Love It

Roku system ensures rich content.
Automatic updates keep content fresh.
Interfaces allow device expansion.

Main Highlights

Roku Smart TV: Your RCA 43" UHD TV is equipped with Roku operating system, which provides rich content. With built-in apps like BBC, Netflix, Freeview Play, Disney+, and more, you can explore your favorite shows and movies by voice.
Convenient Personalised Home Screen: Your favourite broadcast TV, streaming channels and other devices are front and centre. No more flicking through input methods or wading through complicated menus, the convenient home screen gives you access at a touch.
4K + HDR Technology: Your RCA 43" 4K TV has 3840*2160 resolution, bringing ultra-high definition image, potraying every detail, HDR technology enables an ultra-wide color space to display images with a high dynamic range, allowing you to enjoy more picture detail.
Always Up to Date: Get the latest channels and features without even thinking about it thanks to automatic software updates, ensuring that your viewing experience remains fresh and exciting.
Various Extension Interfaces: This compact and portable RCA TV has 3 x HDMI port, 2 x USB 2.0 port, 1 x HEADPHONE Input, 1 x AV port, 1 x CI/CI+, 1 x Optical, 1 x RJ45, 1 x RF port, . Various interfaces allow you to expand more devices on this TV.

8.7

Excellent

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We scanned 1273 products

We reviewed these offers relevant to the Smart Tv 43 Inch within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like Sony, Hisense, Amazon, Samsung, Toshiba, LG, RCA, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Smart Tv 43 Inch in the market, we considered we took a deep dive into 6366 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Sony BRAVIA, KD-43X75WL, 43 Inch, LED, Smart TV, 4K HDR, Google TV, ECO PACK, BRAVIA CORE, Narrow Bezel Design. We love many things about this product by Sony. What sets it apart from the competition is Stunning, real-time picture quality. , Astonishing, deep sound experience. , Enhanced, smooth gaming features.
The best value product for most shoppers and where user satisfaction is continuously the highest is Hisense 43 Inch 4K QLED Smart TV 43A7NQTUK - Quantum Dot Colour, 4K AI Processor, Dolby Vision Atmos, Smooth Motion, Sports Mode, Vidaa OS with Freely, Youtube, Netflix and Disney+ (2024 Model) by Hisense based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Smart Tv 43 Inch and the best cost-to-value ratio is Toshiba 43QF5D53DB QLED 4K Smart Fire TV, TRU Picture Engine, Ultra HD, HDR10, Freeview, Disney+, Prime, Netflix, Dolby Vision & Atmos, Sound by Onkyo, Alexa, HDMI 2.1, Bluetooth, Airplayat Toshiba with a 36% discount.
Our list of the best Smart Tv 43 Inch is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best Smart Tv 43 Inch in The UK

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Finlux MU24F 43 inch, 4K HDR Fire TV, Freeview Play, Netflix, YouTube, Prime Video, Disney+, Now TV, TNT Sports, Alexa, Dolby Atmos, Dolby Vision, DTS Virtual X, DTS HD, Motion Flow, Micro Dimming

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Samsung 43" U8000F, Crystal Processor 4K, 4K Upscaling, Q-Symphony, Knox Security, Metal Stream Design, 2025

We scanned 1273 products

We concluded that: