10 Best Teeth Whitening Toothpaste in The UK

Last updated on 02/08/2025

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Enlighten White - Whitening Toothpaste with Fluoride, 75 ml - Advanced Enamel Protection and Stain Removal, Restores Shine and Improves Colour - Recommended by Dentists

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Why We Love It

Unique, plaque-repelling formula.
Promotes instant teeth whitening.
Vegan, cruelty-free product.

Main Highlights

Enamel Safe Formula: Enlighten White is a low-abrasion toothpaste that protects enamel, preventing daily plaque and stains.
Fast and Effective Brightening: With four stain removal modes, it combats stains caused by food, drink and smoking, restoring a bright smile.
Recommended by Dentists: Recommended by top professionals for caries prevention and plaque removal; Perfect for daily use.
Safe for Daily Use: Ideal for twice-daily application. Applied dry, it offers visible and immediate results for an always-fresh smile.
Gluten-Free, Sugar-Free and Cruelty-Free: Vegan, harmful substance-free, dermatologist-tested toothpaste formulated with 1305 ppm fluoride for optimal protection.

Niacinamide Whitening Toothpaste, Niacinamide Intensive White Toothpastes - for Healthier and Whiter Teeth, Protects Tooth Enamel, Deep Cleaning Freshens Breath 24 Hours(1)

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Why We Love It

Effective stain removal technology.
Strengthens and protects enamel.
Comprehensive oral care solution.

Main Highlights

【Effective Whitening with Nicotinamide】: Our Niacinamide Whitening Toothpaste is specially formulated to enhance your smile by effectively targeting and eliminating tough stains caused by food and beverages. Experience the dual benefits of nicotinamide whitening toothpaste for an impressive transformation.
【Enamel Strengthening】: This enamel repair toothpaste not only whitens but also strengthens your enamel. Protect your teeth from cavities while revitalizing and restoring their natural shine with our scientifically developed formula designed for long-lasting results.
【Effective Stain Removal】: Say goodbye to stubborn stains! Our whitening toothpastes stain removal technology targets deep-set discoloration, ensuring that your teeth remain bright and healthy. Incorporate this powerful formula into your daily routine for best results.
【Repair and Protect】: Formulated with niacinamide, this toothpaste not only focuses on teeth whitening but also repairs and protects your enamel, ensuring optimal oral health while enhancing your overall dental aesthetics.
【Complete Oral Care】: Combining whitening, cavity defense, and enamel repair, our Niacinamide Whitening Toothpaste offers comprehensive care for your dental needs. Elevate your oral hygiene routine with this multi-functional toothpaste that promotes a radiant smile every day.

Oral-B Pro-3D White Clinical Intensive Whitening Toothpaste Radiant White 75ml

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Why We Love It

Whiter teeth in one day.
Protects against new stains.
Suitable for sensitive teeth.

Main Highlights

Whiter teeth in 1 day by removal of surface stains
Lifts surface stains and shields teeth to protect from new stains
Toothpaste suitable for sensitive teeth
Clinically proven, professionally designed
Evergreen mint flavor toothpaste

Marvis Whitening Toothpaste, Mint, 85ml, Promotes the Natural Whitening of the Teeth, Plaque Removal Toothpaste, Long-Lasting Freshness

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Why We Love It

Brighter, whiter smile guaranteed.
Removes plaque effectively.
Elegant and invigorating mint.

Main Highlights

Brighter smile: Smile with confidence as Marvis' teeth whitening toothpaste deeply cleans tooth enamel to promote the natural whitening of the teeth
Removes plaque: Brush away plaque and help prevent tooth decay to keep oral health thriving with the luxury Italian tooth whitening toothpaste
Lasting freshness: This invigorating mint flavoured toothpaste for adults is bound to excite the taste buds as the mouth is left minty-fresh all day long
Healthy gums: Marvis toothpaste not only tastes terrific but offers complete care for the teeth and gums - a great choice to help prevent tooth decay treatment
Italian made: World-renowned for intense flavours, creamy texture, and elegant tubes, Marvis transforms a daily chore into an unforgettable experience

Colgate Max White Ultimate Radiance Whitening Toothpaste 75ml - 10X Whiter Teeth* - Instant Teeth Whitening Toothpaste^ - Deeply* Whitens - Helps Prevent Future Stains - Enamel Safe For Daily Use

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Why We Love It

Effective whitening formula.
Corrects enamel discoloration.
Promotes strong, healthy teeth.

Main Highlights

DUAL COLOUR-CORRECT ACTION: Our most advanced teeth whitening toothpaste, with dual colour-correct action, lifts deep-set stains* and instantly^ whitens!
10X WHITER TEETH*: Unlike regular teeth whitening toothpaste that only removes surface stains, ours deeply whitens for 10X whiter teeth* using active oxygen molecules to decolourise deep stains. And, with phosphate salts, it helps prevent future surface stains.
INSTANT^ WHITENING EFFECT: With blue optic brighteners to instantly^ whiten your smile.
DISTINCTIVE SENSATION: You'll experience a distinctive warming sensation from the rich, blue teeth whitening foam as it activates to deeply whiten.
ENAMEL SAFE: Our at-home whitening toothpaste provides non-abrasive whitening of deep stains and is also enamel safe for daily use.
DISCLAIMERS: *Stains caused by food and drink vs fluoride toothpaste after 3 days. ^Instant effect is temporary.

Colgate Max White One Toothpaste 3 X 75ml - Teeth Whitening Toothpaste - Clinically Proven Formula - Removes up to 100% of Surface Stains - Contains Whitening Accelerators - 1 Shade Whiter in 1 Week

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Why We Love It

Promises a brilliant, white smile.
Strengthens enamel and gums.
Results noticeable in a week.

Main Highlights

Dazzle with a whiter smile when you brush with Colgate Max White One Toothpaste
This whitening toothpaste has a clinically proven formula that removes up to 100% of surface stains, leaving you with a brilliant smile
With its whitening accelerators, this teeth whitening toothpaste helps you to get 1 shade whiter teeth in just one week!
The whitening toothpaste also helps to keep your enamel strong and gums healthy by helping to reduce plaque with regular brushing
Enjoy a more confident, bright smile, when you use this teeth whitening toothpaste

Hismile v34 Colour Corrector, Tooth Stain Removal, Purple Toothpaste, Hismile V34, Tooth Colour Corrector

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Why We Love It

Innovative colour correcting technology.
Easy, non-invasive application.
Promotes vibrant white teeth.

Main Highlights

V34 Colour Corrector utilises colour correcting technology. Purple is directly opposite yellow on the colour wheel and is therefore its complementary colour, so a water-soluble purple dye is applied to your teeth to cancel out any yellow undertones.
HIsmile's V34 is a non-invasive brightening treatment. Simply apply the v34 Colour Corrector to your toothbrush like a regular toothpaste, and brush!
V34's Colour Corrector's combination of two water-soluble dyes allow for any shade of yellow to be cancelled for the brightest smile, without leaving behind any residue.
Hismile V34 is intended for people who are looking to further brighten their teeth post-whitening, or already have a very white tooth shade and don’t require a full treatment from the Teeth Whitening Kit. Oxidising tooth stains with PAP+ increases the lightness and reduces the saturation of yellow stains, whereas V34 balances the warm and cool tones (hue) in your teeth to reveal a more vibrant shade of white.
1x V34 Color Corrector. Total Net Contents: 30ml | 1 fl oz

Marvis Smokers Whitening Toothpaste, Mint, 85ml, Promotes the Natural Whitening of the Teeth, Plaque Removal Toothpaste, Long-Lasting Freshness

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Why We Love It

Brighter, whiter smile.
Long-lasting minty freshness.
Elegant Italian design.

Main Highlights

Brighter smile: Smile with confidence as Marvis' teeth whitening toothpaste deeply cleans tooth enamel to promote the natural whitening of the teeth
Removes plaque: Brush away plaque and help prevent tooth decay to keep oral health thriving with the luxury Italian tooth whitening toothpaste
Lasting freshness: This mint flavoured toothpaste for adults is bound to excite the taste buds as the mouth is left with impeccable freshness all day long
Healthy gums: Marvis toothpaste not only tastes terrific but offers complete care for the teeth and gums - a great choice to help prevent tooth decay treatment
Italian made: World-renowned for intense flavours, creamy texture, and elegant tubes, Marvis transforms a daily chore into an unforgettable experience

Oral-B 3DWhite Advanced Express Whitening Glossy White Toothpaste 75ml

10% OffFree Shipping

Why We Love It

Rapidly whitens surface stains.
Protects enamel effectively.
Eucalyptus mint flavor toothpaste.

Main Highlights

Rapidly whitens teeth by the removal of surface stains
Protects enamel for bright & healthy teeth
Toothpaste with an eucalyptus mint flavour
Clinically proven, professionnaly designed

Arm & Hammer 100% Natural Baking Soda Whitening Protection Toothpaste, 75ml

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Why We Love It

Natural ingredient, baking soda toothpaste.
Gives whiter teeth quickly.
Eco-friendly and vegan friendly.

Main Highlights

Hero ingredient: baking soda toothpaste uses this completely natural cleaning ingredient to effectively remove plaque and hard-to reach stains whilst still being gentle on tooth enamel
Effective daily protection: gum toothpaste protects against plaque, bacteria and acids caused by everyday food and drink that can attack enamel, causing cavities and bad breath
Superior whitenening results: baking soda toothpaste gives whiter teeth in 3 days with twice brushing, clinically proven and designed to deliver superior stain removal vs non-baking soda toothpastes
Provides lasting freshness: neutralisies acids caused by everyday food and drink and remineralises tooth enamel and helps to return oral PH to neutral levels and remineralise and strengthen enamel
Ecologically minded: toothpaste is made to be 100% recyclable (Carton, Tube and Cap), it has no preservatives, no artificial colours and is vegan friendly

8.7

Excellent

We scanned 1188 products

We reviewed these offers relevant to the Teeth Whitening Toothpaste within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like Enlighten, Soneat, Oral-B, Marvis, Colgate, HISMILE, Arm & Hammer, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Teeth Whitening Toothpaste in the market, we considered we took a deep dive into 5941 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is Enlighten White - Whitening Toothpaste with Fluoride, 75 ml - Advanced Enamel Protection and Stain Removal, Restores Shine and Improves Colour - Recommended by Dentists. We love many things about this product by Enlighten. What sets it apart from the competition is Unique, plaque-repelling formula, Promotes instant teeth whitening, Vegan, cruelty-free product.
The best value product for most shoppers and where user satisfaction is continuously the highest is Niacinamide Whitening Toothpaste, Niacinamide Intensive White Toothpastes - for Healthier and Whiter Teeth, Protects Tooth Enamel, Deep Cleaning Freshens Breath 24 Hours(1) by Soneat based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Teeth Whitening Toothpaste and the best cost-to-value ratio is Hismile v34 Colour Corrector, Tooth Stain Removal, Purple Toothpaste, Hismile V34, Tooth Colour Correctorat HISMILE with a 50% discount.
Our list of the best Teeth Whitening Toothpaste is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best Teeth Whitening Toothpaste in The UK

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We scanned 1188 products

We concluded that: