Best Hair Dye Permanent of 2025

Last updated on 17/09/2025
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Best Choice
1
9.7
Exceptional
Save 17%
Garnier GOOD Permanent Hair Dye with No Amonia and Shea Butter formula, 100% grey coverage & 8 weeks long lasting colour for all hair types, 6.0 Mochaccino Brown
Garnier
Garnier GOOD Permanent Hair Dye with No Amonia and Shea Butter formula, 100% grey coverage & 8 weeks long lasting colour for all hair types, 6.0 Mochaccino Brown
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Why we love it
  • Intense gloss for vibrant color.
  • Stress-free and easy application.
  • Natural ingredients for healthy hair.
Main Highlights
  • Intense Glossy Hair Colour Guaranteed: Ultra caring formula, with nourishing Shea Butter leaving your hair rejuvenated & healthy-looking
  • Stress-Free Application: Non-drip formula, Creams, developers, care, spatula and glove all provided in the tub
  • Natural & Vegan Formula: 90% natural origin formula*, with No ammonia, No resorcinol, No alcohol & No silicones for a natural feel
  • Choose Your Shade: 18 multi-dimensional shades that work with your own tones & highlights
  • Sensorial Fragrance: Goji, Orchid & Sandal Wood
9.7
Exceptional
Save 17%
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Best Value
2
9.7
Exceptional
John Frieda Precision Foam Colour Permanent Hair Dye 5N for Salon Quality Finish, 100 percentage Grey Coverage, with After-Colour Conditioner 2344100, Medium Natural Brown, 1 Count (Pack of 1)
John Frieda
John Frieda Precision Foam Colour Permanent Hair Dye 5N for Salon Quality Finish, 100 percentage Grey Coverage, with After-Colour Conditioner 2344100, Medium Natural Brown, 1 Count (Pack of 1)
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Why we love it
  • Non-drip for perfect coverage.
  • Ensures salon-quality results.
  • Fade-resistant with grey coverage.
Main Highlights
  • Non-drip foam covers every strand perfectly
  • Spreads quickly and easily into roots and hard-to-reach places
  • Nourishing after-colour conditioner seals in colour for long-lasting tonal richness
  • Permanent colour with up to 100% grey coverage
  • For best results, select a shade no more than two levels away from your current hair colour
9.7
Exceptional
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3
9.7
Exceptional
Garnier Olia Permanent Hair Dye, No Ammonia, Full Grey Coverage, Long-lasting Colour & Shine, Vegan Formula, Colour: 5.0 Brown, 230g
Olia
Garnier Olia Permanent Hair Dye, No Ammonia, Full Grey Coverage, Long-lasting Colour & Shine, Vegan Formula, Colour: 5.0 Brown, 230g
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Why we love it
  • Intense, multi-dimensional colour performance.
  • Improves hair quality visibly.
  • Approved by Cruelty Free International.
Main Highlights
  • Garnier Olia 5.0 Brown offers intense, multi-dimensional colour and up to 100% grey coverage, perfect for a natural, rich look
  • Achieve visibly healthier hair that’s 3x shinier with our natural flower oil-powered, ammonia-free formula that protects against dryness and adds vibrant shine
  • Apply in sections from roots to ends with the velvety, non-drip formula, letting it develop for 45 minutes for full-colour impact
  • Box includes 1 x developer cream, 1 x after-colour conditioner, gloves and an instruction leaflet
  • Contents: 1 x Garnier Olia Permanent Hair Dye, Colour: 5.0 Brown, 230g
9.7
Exceptional
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4
9.6
Superb
Preference Vivids 8.624 Bright Red: Long-lasting, high-intensity permanent hair colour for vibrant, captivating results.
L'Oreal Paris
Preference Vivids 8.624 Bright Red: Long-lasting, high-intensity permanent hair colour for vibrant, captivating results.
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Why we love it
  • Intense, bold colour options.
  • Long-lasting, radiant hair shine.
  • Vitamin E enriched formula.
Main Highlights
  • Preference expertise is now at the service of Vivid Colours. Get a Bright Red bold colour with radiance that holds for up to 8 weeks
  • Preference Vivids leverages our loved Preference Liquid Gel technology with dyes selected by our colourist experts for up to 2x shinier hair and a luminous colour result you can trust
  • Preference Vivids also comes with a Shine Protect conditioner, enriched with UV filter and Vitamin E Derivative to maintain the radiance of your coloured hair for up to 8 weeks
  • Bright Red was inspired by the famous, bright and authentic red Moulin Rouge, located at the bottom of Montmartre hill
  • Permanent hair colour in a new look: L'Oréal Paris Vivids range, For intense, bold colour, shine and radiance, Choose from 14 shades
9.6
Superb
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5
9.5
Superb
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L'Oréal Excellence Créme 8.12 Natural Frosted Beige Blonde: 100% Grey, Hyaluronic Acid for 10x Nourished, 2x Shinier Hair.
L'Oreal Paris
L'Oréal Excellence Créme 8.12 Natural Frosted Beige Blonde: 100% Grey, Hyaluronic Acid for 10x Nourished, 2x Shinier Hair.
9% OffFree Shipping
Why we love it
  • Nourishes and strengthens hair.
  • Quick, radiant, lasting colours.
  • Easy, non-drip, precision application.
Main Highlights
  • Permanent at-home hair colour with nourishing and strengthening Pro-Keratin and Ceramide, Complete hair colour treatment with Triple Care Colour Regime: colouring cream, shampoo and hair mask
  • Results in under 30 minutes, Delivers natural radiant colour for up to 8 weeks, Leaves hair stronger, silkier and more nourished, Reduced hair breakage, Up to 100 percent grey coverage
  • Read instructions and patch test 48 hours before use: 1.) Use gloves and pour colouring into developer bottle and shake to mix, 2.) Apply colour and leave for recommended time, 3.) Shampoo out and follow with conditioning mask
  • Non-drip crème formula suitable for all hair types, Comb applicator for precise application, Over 30 shades available including red hair dye, brown hair dye, black hair dye and blonde hair dye
  • Contents: 1x L'Oréal Paris Excellence Crème home hair colour set in 8.12 Natural Frosted Beige Blonde, Each box includes: 1x caring colouring cream & developer, 1x caring scalp shampoo, 1x caring light weight mask and 1x comb applicator
9.5
Superb
Save 9%
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6
9.3
Superb
XP100 Intense Radiance Permanent Hair Colour - 4.00 Medium Intense Brown 100ml
XP Metal Detectors
XP100 Intense Radiance Permanent Hair Colour - 4.00 Medium Intense Brown 100ml
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Why we love it
  • Vibrant colors for stunning results.
  • Natural ingredients enhance hair health.
  • Comprehensive shade selection available.
Main Highlights
  • Innovative high quality pigments provide excellent coverage
  • Rosemary oil aids optimum coverage, shine and condition
  • Nine essential herbs preserve hairs natural beauty and health
  • Range includes 75 shades and 4 developers
  • Up to 100% grey coverage
9.3
Superb
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7
9.3
Superb
L'Oreal Paris Casting Creme Gloss - Darkest Brown 300
L'Oreal Paris
L'Oreal Paris Casting Creme Gloss - Darkest Brown 300
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Why we love it
  • No-ammonia, gentle formula.
  • Salon-like results quickly.
  • Glossy, vibrant finish.
Main Highlights
  • No-ammonia semi-permanent hair colour that gives natural looking colour with visible shimmering tones and a glossy shine, For optimal grey coverage
  • Salon like results in 20 minutes, Delivers refreshing and glossy colour with a natural-looking finish for up to 28 washes
  • To Apply: Conduct a patch test 24 hours before use. Wear the gloves provided, pour coloring crème into developer bottle and shake. Apply Colour evenly on your hair. Wait 20 mins and rinse. Apply masque. Enjoy you silky, smooth gorgeous hair.
  • Non-drip formula enriched with moisturising honey, Available in several shades
  • Contents: 1x L'Oréal Paris Casting Crème Gloss Semi-Permanent Hair Dye, with Colourant, Developer Crème, Conditioner and Disposable Gloves, Glossy Finish, Darkest Brown 300, 87.5g+72ml
9.3
Superb
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8
9.3
Superb
Josh Wood Colour - Ammonia-Free Hair Dye - Permanent Hair Colour with 100% Grey Coverage - Vegan Friendly, Natural-Looking Results, Shiny & Hydrated Hair | 7.0 (Lightest Brown)
Josh Wood Colour
Josh Wood Colour - Ammonia-Free Hair Dye - Permanent Hair Colour with 100% Grey Coverage - Vegan Friendly, Natural-Looking Results, Shiny & Hydrated Hair | 7.0 (Lightest Brown)
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Why we love it
  • Vibrant, long-lasting hair color.
  • Gentle, ammonia-free formula.
  • Fully covers grey hairs.
Main Highlights
  • Striking Permanent Colour: Our professional hair colour delivers vibrant, natural-looking results while leaving hair glossy and healthy. Expertly developed by Josh Wood, this hair dye provides a salon-quality finish at home, ensuring long-lasting shine and depth of colour with professional-level performance.
  • Nourishing Vegan Formula: This ammonia-free, vegan hair colour is enriched with a shine complex that hydrates and nourishes your strands. Free from harsh chemicals, this ammonia free hair colour respects hair health while enhancing texture, leaving it soft, smooth, and conditioned for a healthier-looking finish after every application.
  • Full Grey Coverage: This expertly formulated permanent hair dye ensures complete, even coverage of grey hair. Designed to leave hair super shiny and hydrated, this vegan hair colour delivers flawless, natural results. The advanced blend locks in colour while keeping strands nourished, so you enjoy confidence in every shade.
  • Expert Colour Guidance: This natural hair colour comes with Josh Wood’s trusted advice to help you achieve the best results at home. For optimal outcomes, avoid colouring over highlighted or balayage mid-lengths and ends. Follow the simple step-by-step instructions to achieve a salon-quality finish with ease.
  • Versatile Application: Josh Wood Colour - Our hair colour works beautifully for root touch-ups or all-over application on roots and mid-lengths. Whether you’re refreshing regrowth or transforming your look, the Josh Wood colour adapts to your needs. Explore the full collection for more personalised shades and finishes.
9.3
Superb
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9
9.2
Superb
Clairol Nice n’ Easy Pure Brunettes Hair Colour | Pure and Rich Brown Tones | Smooth, Natural Hair Colour | With Pre-Colour Serum | 100% Grey Coverage | 6.5PB Lightest Latte Brown| Permanent Hair Dye
Clairol
Clairol Nice n’ Easy Pure Brunettes Hair Colour | Pure and Rich Brown Tones | Smooth, Natural Hair Colour | With Pre-Colour Serum | 100% Grey Coverage | 6.5PB Lightest Latte Brown| Permanent Hair Dye
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Why we love it
  • Purifies hair from impurities.
  • Rich, pro-grade brown tones.
  • Easy three-step application process.
Main Highlights
  • Pre-Colour Detox Serum purifies hair from metal build-up so no impurities can get in the way of pure colour.
  • Love your brunette shade from day one. With the pure tone system, the pro-grade brown tones and enriched treatment create rich browns that stay pure until you recolour.
  • How to use Clairol Hair Colour? There are just 3 easy steps to get brown tones to love - DETOX, DYE, TREAT! Apply the pre-colour serum to dry hair, mix the colour tube and activator, and apply starting from the roots. Rinse, and treat hair with the enriched intense treatment.
  • What’s in the box? 1 Pre-Colour Detox Serum Sachet, 1 Permanent PureTone Colour Cream, 1 Colour Activator, and 1 Enriched Intense Treatment Tube.
9.2
Superb
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10
9.1
Superb
Garnier Nutrisse Permanent Hair Dye, Natural-looking, hair colour result, For All Hair Types, 3 Darkest Brown
Garnier
Garnier Nutrisse Permanent Hair Dye, Natural-looking, hair colour result, For All Hair Types, 3 Darkest Brown
Free Shipping
Why we love it
  • Rich, long-lasting colour impresses.
  • Strengthens hair remarkably.
  • Exceptional grey hair coverage.
Main Highlights
  • Rich long-lasting colour
  • 5x stronger hair
  • 2x shiner, silkier & nourished
  • Up to 100% grey hair coverage
  • Restoring conditioner enriched with 5 oils
9.1
Superb
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