10 Best Hair Dye Permanent in The UK

Last updated on 13/08/2025

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John Frieda Precision Foam Colour Permanent Hair Dye 5N for Salon Quality Finish, 100 percentage Grey Coverage, with After-Colour Conditioner 2344100, Medium Natural Brown, 1 Count (Pack of 1)

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Why We Love It

Non-drip for perfect coverage.
Ensures salon-quality results.
Fade-resistant with grey coverage.

Main Highlights

NON-DRIP FOAM HAIR DYE - Revolutionary, non-drip foam covers every strand perfectly
PERMANENT COLOUR - Precision Foam Colour gives salon quality results
FADE-RESISTANT MEDIUM NATURAL BROWN COLOUR with up to 100 percent Grey Coverage
NOURISHING AFTER-COLOUR CONDITIONER - Seals in colour for longlasting tonal richness
BOX CONTAINS - Colourant, Developer, Conditioner, Salon Professional Gloves, Usage Instructions and Tips
FOR BEST RESULTS select a shade no more than two levels away from your current hair colour
VEGAN FRIENDLY

Garnier Olia Permanent Hair Dye, No Ammonia, Full Grey Coverage, Long-lasting Colour & Shine, Vegan Formula, Colour: 4.62 Dark Garnet Red, 230g

16% OffFree Shipping

Why We Love It

No Ammonia, gentle formula.
Up to 100% grey coverage.
3x shinier hair.

Main Highlights

Garnier Olia 4.62 Dark Garnet Red offers intense, multi-dimensional colour and up to 100% grey coverage, perfect for a bold, vibrant look
Achieve visibly healthier hair that’s 3x shinier with our natural flower oil-powered, ammonia-free formula that protects against dryness and adds vibrant shine
Apply in sections from roots to ends with the velvety, non-drip formula, letting it develop for 45 minutes for full-colour impact
Box includes 1 x developer cream, 1 x after-colour conditioner, gloves and an instruction leaflet
Contents: 1 x Garnier Olia Permanent Hair Dye, Colour: 4.62 Dark Garnet Red, 230g

Garnier GOOD Permanent Hair Dye with No Amonia and Shea Butter formula, 100% grey coverage & 8 weeks long lasting colour for all hair types, 6.0 Mochaccino Brown

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Why We Love It

Intense gloss for vibrant color.
Stress-free and easy application.
Natural ingredients for healthy hair.

Main Highlights

Intense Glossy Hair Colour Guaranteed: Ultra caring formula, with nourishing Shea Butter leaving your hair rejuvenated & healthy-looking
Stress-Free Application: Non-drip formula, Creams, developers, care, spatula and glove all provided in the tub
Natural & Vegan Formula: 90% natural origin formula*, with No ammonia, No resorcinol, No alcohol & No silicones for a natural feel
Choose Your Shade: 18 multi-dimensional shades that work with your own tones & highlights
Sensorial Fragrance: Goji, Orchid & Sandal Wood

Schwarzkopf LIVE Intense Colour, Long Lasting Permanent Brown Hair Dye, With Built-In Vibrancy Serum, Up To 70% Grey Coverage, Urban Brown 088

22% OffFree Shipping

Why We Love It

Long lasting vibrant color.
Covers grey beautifully.
Brilliant shine always.

Main Highlights

Long-lasting dye: This permanent brown hair dye for blonde hair gives intense colour thanks to its anti-fade formula; The built-in Vibrancy Serum activates colour at the core of each hair strand for maximum depth
Easy application: Designed for use on light brown to dark brown hair, this vegan hair dye gives rich and long-lasting colour results as well as healthy-looking shine
Full coverage: Get up to 70 percent grey coverage thanks to this nourishing permanent colour hair dye in a rich shade of brown; It is quick and easy to apply
Colour and shine: With a built-in Vibrancy Serum for maximum depth and anti-fade effect, the nourishing dye gives vibrant hair colour and brilliant shine
LIVE commitments: Featuring a vegan* formula that is silicone- and alcohol-free**, this permanent dark brown hair dye also comes in a 100 percent recycled aluminium tube

Garnier Nutrisse Permanent Hair Dye, Natural-looking, hair colour result, For All Hair Types, 5 Mocha Brown

25% OffFree Shipping

Why We Love It

Radiates with rich, lasting color.
Promotes stronger, healthier hair.
Delivers shinier, silkier nourishment.

Main Highlights

Riche long-lasting colour
5x stronger hair
2x shiner, silkier & nourished
Restoring conditioner enriched with 5 oils

Clairol Nice'n Easy Crème Permanent Hair Dye, 6 Light Brown, 220g

13% OffFree Shipping

Why We Love It

Natural looking salon tones.
Soft and shiny results.
Long-lasting up to 28 washes.

Main Highlights

Permanent colour crème hair dye
Natural looking colour with a blend of 3 salon tones and highlights in 1 simple step
Oil infused hair dye delivering soft and shiny results
Gentle on hair and scalp
Long-lasting hair colour that lasts up to 28 washes

L'Oréal Paris Excellence Crème Permanent Hair Dye, Radiant At-Home Hair Colour with up to 100% Grey Coverage, Pro-Keratin, Up to 8 Weeks of Colour, 8.12 Natural Frosted Beige Blonde

37% OffFree Shipping

Why We Love It

Nourishes and strengthens hair.
Quick, radiant, lasting colours.
Easy, non-drip, precision application.

Main Highlights

Permanent at-home hair colour with nourishing and strengthening Pro-Keratin and Ceramide, Complete hair colour treatment with Triple Care Colour Regime: colouring cream, shampoo and hair mask
Results in under 30 minutes, Delivers natural radiant colour for up to 8 weeks, Leaves hair stronger, silkier and more nourished, Reduced hair breakage, Up to 100 percent grey coverage
Read instructions and patch test 48 hours before use: 1.) Use gloves and pour colouring into developer bottle and shake to mix, 2.) Apply colour and leave for recommended time, 3.) Shampoo out and follow with conditioning mask
Non-drip crème formula suitable for all hair types, Comb applicator for precise application, Over 30 shades available including red hair dye, brown hair dye, black hair dye and blonde hair dye
Contents: 1x L'Oréal Paris Excellence Crème home hair colour set in 8.12 Natural Frosted Beige Blonde, Each box includes: 1x caring colouring cream & developer, 1x caring scalp shampoo, 1x caring light weight mask and 1x comb applicator

Schwarzkopf Oleo Intense Permanent Oil Colour 4-18 Mocha Brown Hair Dye, 100% Grey Coverage, Conditioner with HaptIQ System, Long-Lasting Colour, Ammonia Free Hair Dye

28% OffFree Shipping

Why We Love It

Long-lasting, rich hair colour.
Up to 90% less breakage.
Ultimate nourishment, silky, shiny hair.

Main Highlights

Long-lasting colour: Schwarzkopf's Permanent Oil Colouration technology infuses the colour pigments deeply into the hair fibre, for strong and healthy-looking hair with rich and long-lasting colour
With HaptIQ system: This hair mask features the HaptIQ system which creates new micro-bonds within the hair, whilst enveloping it with a protective layer and strengthening it for up to 90% less hair breakage*
Supreme care: With a mask containing 4 caring oils to provide ultimate nourishment after colouration and restore strength for healthy-looking hair, this permanent Oleo Intense brown hair dye leaves the hair feeling soft, silky, and shiny
Mokka Brown: This shade is suitable for medium blonde to medium brown natural hair and for all hair textures and for up to 100% grey hair. Final colour result depends on your natural hair colour
Package contents: 1x50 ml tube with caring colour cream hair dye brown, 1x50 ml applicator bottle with developer lotion, 1x15 ml sachet of rich oil mask, 1 instruction leaflet, 1 pair of gloves

Garnier Nutrisse Ultra Crème Permanent Hair Dye, Up to 100% Grey Coverage, 8-weeks Long-Lasting Colour, No Ammonia, Vegan (Shade: 3 Darkest Brown)

25% OffFree Shipping

Why We Love It

Rich, long-lasting colour impresses.
Strengthens hair remarkably.
Exceptional grey hair coverage.

Main Highlights

Rich long-lasting colour
5x stronger hair
2x shiner, silkier & nourished
Up to 100% grey hair coverage
Restoring conditioner enriched with 5 oils

Garnier Nutrisse Ultra Color, Permanent Hair Dye, Intense Colour, For All Hair Types, 5.62 Vibrant Red

25% OffFree Shipping

Why We Love It

Vibrant 8-week hair dye.
Restores and strengthens hair.
Suitable for all textures.

Main Highlights

Garnier Nutrisse Ultra Color Vibrant Intense Permanent hair dye.
Nourished hair means intense colour.
Works on ALL hair textures.
Note : Packaging May Vary

9.1

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We scanned 956 products

We reviewed these offers relevant to the Hair Dye Permanent within online retailers such as Amazon, eBay and other local retailers, ensuring we covered all major brands and models. The products we selected come from trusted brands like John Frieda, Olia, Garnier, LIVE, Clairol, L'Oreal Paris, Schwarzkopf, NUTRISSE, all of which have a reputation for consistently delivering high-quality products that users love and innovative approaches for function & design.

For the best Hair Dye Permanent in the market, we considered we took a deep dive into 4781 online reviews , focusing on elements like user satisfaction, performance in real-world conditions, and long-term reliability. Our ranking also evaluates each review’s relevancy, authenticity, up-to-dateness and depth so that the comparison is more sound.

We concluded that:

The clear winner of our analysis is John Frieda Precision Foam Colour Permanent Hair Dye 5N for Salon Quality Finish, 100 percentage Grey Coverage, with After-Colour Conditioner 2344100, Medium Natural Brown, 1 Count (Pack of 1). We love many things about this product by John Frieda. What sets it apart from the competition is Non-drip for perfect coverage, Ensures salon-quality results, Fade-resistant with grey coverage.
The best value product for most shoppers and where user satisfaction is continuously the highest is Garnier Olia Permanent Hair Dye, No Ammonia, Full Grey Coverage, Long-lasting Colour & Shine, Vegan Formula, Colour: 4.62 Dark Garnet Red, 230g by Olia based on online reviews by bloggers, experts and online shoppers.
The biggest bargain at the moment for Hair Dye Permanent and the best cost-to-value ratio is L'Oréal Paris Excellence Crème Permanent Hair Dye, Radiant At-Home Hair Colour with up to 100% Grey Coverage, Pro-Keratin, Up to 8 Weeks of Colour, 8.12 Natural Frosted Beige Blondeat L'Oreal Paris with a 37% discount.
Our list of the best Hair Dye Permanent is updated regularly to reflect new releases and changes in product availability, so be sure to check back often for the latest rankings and discounts.

10 Best Hair Dye Permanent in The UK

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We scanned 956 products

We concluded that: